//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An exploratory study of the ot...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
34
Konsumentenverhalten
34
Marketing management
27
Marketingmanagement
27
Marketing
24
Marktforschung
12
Market research
11
Marketing theory
11
Marketingtheorie
11
Internet marketing
9
Online-Marketing
9
USA
9
United States
9
Beziehungsmarketing
8
Corporate Social Responsibility
8
Corporate social responsibility
8
Relationship marketing
8
Welt
7
World
7
Theorie
6
Theory
6
Advertising
5
Werbung
5
Artificial intelligence
3
Brand management
3
Green marketing
3
Künstliche Intelligenz
3
Markenführung
3
Nachhaltigkeit
3
Selling
3
Social Web
3
Social change
3
Social web
3
Sozialer Wandel
3
Sustainability
3
Sustainable product
3
Verkauf
3
Öko-Marketing
3
Öko-Produkt
3
International marketing
2
more ...
less ...
Type of publication
All
Book / Working Paper
37
Type of publication (narrower categories)
All
Konferenzschrift
29
Collection of articles of several authors
9
Sammelwerk
9
Conference proceedings
6
Language
All
English
36
Undetermined
1
Author
All
Flynn, Andrea Godfrey
3
Mehta, Ravi
3
Satornino, Cinthia B.
3
Shimp, Terence A.
2
Allen, Chris T.
1
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Bartels, Robert D. W.
1
Belk, Russell W.
1
Blair, Edward
1
Blanchard, Simon
1
Bohl, Don Lee
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
EIGHMEY, JOHN
1
Epp, Amber M.
1
Ferrell, Odies C.
1
Goldenberg, Jacob
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Jaworski, Bernard J.
1
Kamakura, Wagner A.
1
Laran, Juliano
1
Lichtenthal, David
1
Lichtenthal, J. David
1
Lukas, Bryan A.
1
Lusch, Robert F.
1
Madden, Thomas Justin
1
Mallapragada, Girish
1
Malter, Alan J.
1
Mitchell, Andrew A.
1
more ...
less ...
Institution
All
American Marketing Association
National Bureau of Economic Research
1,252
OECD
292
Springer Fachmedien Wiesbaden
146
Japan / Tōkeikyoku
120
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
118
East Asian Bureau of Economic Research (EABER)
79
International Monetary Fund
72
eSocialSciences
72
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
70
International Labour Organization (ILO), United Nations
64
Edward Elgar Publishing
57
Australia Japan Research Centre
54
World Bank
54
Institute of Developing Economies, Japan External Trade Organization (JETRO)
50
Nihon Bōeki Shinkōkai
48
Organisation for Economic Co-operation and Development
43
Institute of Social and Economic Research (ISER), Osaka University
42
International Energy Agency
41
Europäische Kommission
40
Deutsch-Japanisches Wirtschaftsbüro <Hamburg>
38
Nihon-Seisaku-Tōshi-Ginkō <Tokio> / Chōsabu
36
World Trade Organization
35
Mathematica Policy Research
34
IGI Global
33
World Bank Group
33
Institute for the Study of Labor (IZA)
32
Verlag Dr. Kovač
32
European Association of Agricultural Economists - EAAE
31
Federal Reserve Board (Board of Governors of the Federal Reserve System)
31
Internationaler Währungsfonds
31
Federal Reserve Bank of Chicago
30
Inter-American Development Bank
30
Shakai-Keizai-Kenkyūsho <Osaka>
29
International Monetary Fund (IMF)
28
Institut für Demoskopie Allensbach
27
Nihon Ginkō
27
Brookings Institution
26
Keizai-Sangyō-Kenkyūsho <Tokio>
26
Nordic Council of Ministers
26
more ...
less ...
Published in...
All
Marketing theory and applications
7
AMA educators' proceedings
5
Series / American Marketing Association
5
AMA briefings & surveys
1
AMA educators proceedings
1
AMA proceedings series
1
Source
All
ECONIS (ZBW)
36
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
37
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Marketing in the new Europe" : the 44th ESOMAR Marketing Research Congress ; customer satisfaction and quality management ; joint session ; ESOMAR, AMA - American Management Assoc...
1991
Persistent link: https://www.econbiz.de/10000828594
Saved in:
2
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
3
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
4
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
5
What happens in marketing, stays digital : rethinking marketing in the era of unlimited data : Winter Marketing Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
6
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
7
1987 AMA educators' proceedings
Douglas, Susan P.
(
contributor
)
-
American Marketing Association
-
1987
Persistent link: https://www.econbiz.de/10001548914
Saved in:
8
1986 AMA educators' proceedings
Shimp, Terence A.
(
contributor
)
-
American Marketing Association
-
1986
Persistent link: https://www.econbiz.de/10001548937
Saved in:
9
1985 AMA educators' proceedings
Lusch, Robert F.
(
contributor
)
-
American Marketing Association
-
1985
Persistent link: https://www.econbiz.de/10001548945
Saved in:
10
1984 AMA educators' proceedings
Belk, Russell W.
(
contributor
)
-
American Marketing Association
-
1984
Persistent link: https://www.econbiz.de/10001548951
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->