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What are the national particularities that must be taken into consideration when developing new European products for the food sector?
Karmasin, Helene; Schröder, Konrad - 1993
Persistent link: https://www.econbiz.de/10000921187
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ESOMAR Conference on: "Marketing and Research under a 'New World Order'" : Tokyo (Japan), 6. - 8. July 1992 ; arranged in co-operation with J.M.A. (Japan Marketing Association), A....
Conference on Marketing and Research under a New World … - 1992
Persistent link: https://www.econbiz.de/10004140185
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Conference on International Marketing Research : new tasks, new methods, new scenarios ; Ljubljana (Yugoslavia), 14th - 16th February 1991
Conference on International Marketing Research <1991, … - 1991
Persistent link: https://www.econbiz.de/10004185457
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5th International Automotive Marketing Conference : Lausanne (Switzerland) 2 - 4 March 1998
International Automotive Marketing Conference <5, 1998, … - 1998
Persistent link: https://www.econbiz.de/10004379743
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Adding transparency to brand management : February 1998
Fellows-Rödl, Deborah (contributor) - 1998
Persistent link: https://www.econbiz.de/10004379729
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The big brand challenge : are we jumping on the brand wagon? ; ESOMAR seminar, Berlin (Germany), 9th - 11th October 1996
Schöneberg, Ulrike (contributor) - 1996
Persistent link: https://www.econbiz.de/10004328208