Showing 1 - 10 of 157
"This book explores how users interact with mobile devices and applications in an array of contexts, providing relevant theoretical frameworks and the latest empirical research on ubiquitous computing"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727849
"This book examines the presence of online communities centered around niche topics of interest and the impact of these virtual spaces on community members, offering perspectives from interdisciplinary fields such as sociology, psychology, and education"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727964
"This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728121
Although it has become commonplace for users and organizations alike to regularly collaborate during the seeking, searching, retrieval and use of information, a definitive work on the behaviors, practices, and systems that enable this collaborative information behavior has been lacking. This...
Persistent link: https://www.econbiz.de/10011726849
"This book showcases cutting-edge research on the intersections of Semantic Web, collaborative work, and social media research, exploring how the resources of so-called social networking applications, which bring people together to interact and encourage sharing of personal information and...
Persistent link: https://www.econbiz.de/10011727384
The implementation of a University 2.0 model / Domenico Consoli -- Using social media as a concept and tool for teaching marketing information systems / Theodosios Tsiakis -- The use of new web-based technologies in strategies of teaching gender studies / Madalina Manolache, Monica Patrut --...
Persistent link: https://www.econbiz.de/10011727683
1. Culture-laden social engagement: a comparative study of social relationships in social networking sites among American, Chinese and Korean users / Sejung Marina Choi, Shu-Chuan Chu and Yoojung Kim -- 2. e-matchmaker, e-matchmaker, make me a match: indian matrimonial services in the Internet...
Persistent link: https://www.econbiz.de/10011727146
1. Disruptions and value in the interactive digital media marketplace / Omar El-Sawy and Francis Pereira -- 2. A comparison of pricing strategies for digital goods / Peng Lei, Kristy Shi and Tahani Iqbal -- 3. The case for variable pricing of IDM / Ankit Bansal, Desai Mayura Manohar and S....
Persistent link: https://www.econbiz.de/10011727209
Segmenting brand value perceptions of consumers in virtual worlds: an empirical analysis using the FIMIX method / Stuart J. Barnes, Jan Mattsson -- Assessing website effectiveness of airline companies / D. Vrontis, Y. Melanthiou -- Examining the online wine tourism experience of California...
Persistent link: https://www.econbiz.de/10011727474
"This book highlights important approaches to evaluating the creditability of digital sources and techniques used for various digital fields, presenting research in the area of computer mediated communication and how it currently affects digital culture and online credibility"--Provided by...
Persistent link: https://www.econbiz.de/10011727629