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"This book explores how users interact with mobile devices and applications in an array of contexts, providing relevant theoretical frameworks and the latest empirical research on ubiquitous computing"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727849
"This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728121
"This book brings together best practices and innovative approaches for effective marketing in today's economy, stressing the importance of structure, strategy, leadership, and marketing in the Cyber Era"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011729022
Tourism is a multi-billion dollar international industry and also one of the biggest users of Web technologies, constantly adopting innovative ideas to enhance its market penetration. This book provides cohesive coverage of cutting-edge e-tourism systems and directions for future research and...
Persistent link: https://www.econbiz.de/10011726658
"This book is a comprehensive source of information for those interested in tourism and hospitality management, approaches, and trends, and, covers the emerging research topics that will define the future of IT and cultural development in the 21st century"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727162
"This book brings together the best practices for growth, development, and strategic management within the tourism and hospitality industries, highlighting comparative research that explores the cross-cultural contexts and societal implications of tourism"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728210
"This book contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728279
"This book comprises scholarly research on effective promotional tools and practices within the tourism sector by featuring expansive coverage on a variety of topics from the use of information technology and digital tools to tourist motivation and economic considerations"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728301
"This book considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host and will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique...
Persistent link: https://www.econbiz.de/10011728983
Online education continues to grow exponentially, and the majority of universities now offer online courses. However, the unprecedented explosion of online learning courses has resulted in increased demands for online teachers, and regular classroom teachers are often asked to teach in an online...
Persistent link: https://www.econbiz.de/10011726656