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User behavior in ubiquitous online environments
Pelet, Jean-Eric (ed.); Papadopoulou, Panagiota (ed.) - 2014
"This book explores how users interact with mobile devices and applications in an array of contexts, providing relevant theoretical frameworks and the latest empirical research on ubiquitous computing"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727849
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Educational, psychological, and behavioral considerations in niche online communities
Venkatesh, Vivek (ed.); Wallin, Jason J. (ed.);  … - 2014
"This book examines the presence of online communities centered around niche topics of interest and the impact of these virtual spaces on community members, offering perspectives from interdisciplinary fields such as sociology, psychology, and education"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727964
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Web systems design and online consumer behavior
Gao, Yuan (contributor) - 2005
This book takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This...
Persistent link: https://www.econbiz.de/10011726701
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Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
Sharma, Ravi (contributor); Tan, Margaret (contributor);  … - 2012
1. Disruptions and value in the interactive digital media marketplace / Omar El-Sawy and Francis Pereira -- 2. A comparison of pricing strategies for digital goods / Peng Lei, Kristy Shi and Tahani Iqbal -- 3. The case for variable pricing of IDM / Ankit Bansal, Desai Mayura Manohar and S....
Persistent link: https://www.econbiz.de/10011727209
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Tourism informatics : visual travel recommender systems, social communities, and user interface design
Sharda, Nalin (contributor) - 2010
Tourism is a multi-billion dollar international industry and also one of the biggest users of Web technologies …, constantly adopting innovative ideas to enhance its market penetration. This book provides cohesive coverage of cutting-edge e-tourism …Building Visual Travel Recommender Systems and Tourism Communities for Effective User Experience / Nalin Sharda …
Persistent link: https://www.econbiz.de/10011726658
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Hospitality, travel, and tourism : concepts, methodologies, tools, and applications
2015
"This book considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host and will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique...
Persistent link: https://www.econbiz.de/10011728983
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Online credibility and digital ethos : evaluating computer-mediated communication
Folk, Moe (contributor); Apostel, Shawn (contributor) - 2013
"This book highlights important approaches to evaluating the creditability of digital sources and techniques used for various digital fields, presenting research in the area of computer mediated communication and how it currently affects digital culture and online credibility"--Provided by...
Persistent link: https://www.econbiz.de/10011727629
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Organizations and social networking : utilizing social media to engage consumers
Li, Eldon Yu-zen (contributor) - 2013
"This book provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications, exploring the opportunities and challenges brought about by the advent of various 21st century online business web tools and...
Persistent link: https://www.econbiz.de/10011727761
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E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
Pattinson, Hugh (contributor); Low, David R. (contributor) - 2011
"This book highlights new business products, services, strategies, and philosophies drawn from an emerging collaborative information platform and explores connections between the development of new e-business technologies with consumers, businesses, and links to social and political visions and...
Persistent link: https://www.econbiz.de/10011726095
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Handbook of research on digital media and advertising : user generated content consumption
Eastin, Matthew S. (contributor);  … - 2011
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by...
Persistent link: https://www.econbiz.de/10011726956