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Social media marketing ; Volume 2
2018
Persistent link: https://www.econbiz.de/10011845538
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Social media marketing ; Volume 1
2018
Persistent link: https://www.econbiz.de/10011845541
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Research anthology on business strategies, health factors, and ethical implications in sports and Esports
Khosrowpour, Mehdi (ed.) - Information Resources Management Association - 2021
"This reference book covers the latest findings on all factors of sports: the branding and marketing of sports and esports, studies on athletes and consumers, a dive into the ethics of sports, and the introduction of eSports to the industry"--
Persistent link: https://www.econbiz.de/10012384541
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Research anthology on business strategies, health factors, and ethical implications in sports and Esports ; Volume 1
Khosrowpour, Mehdi (ed.) - Information Resources Management Association - 2021
Persistent link: https://www.econbiz.de/10012492843
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Research anthology on business strategies, health factors, and ethical implications in sports and Esports ; Volume 2
Khosrowpour, Mehdi (ed.) - Information Resources Management Association - 2021
Persistent link: https://www.econbiz.de/10012492844
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E-marketing : concepts, methodologies, tools, and applications
2012
Persistent link: https://www.econbiz.de/10009571330
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Brand culture and identity : concepts, methodologies, tools, and applications
Information Resources Management Association - 2019
"This book is a vital reference source for the latest research findings on the use of theoretical and applied frameworks of brand awareness and culture. Highlighting a range of topics such as consumer behavior, advertising, and emotional branding"--
Persistent link: https://www.econbiz.de/10011857410
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Social media in education : breakthroughs in research and practice
2018
management system ; Chapter 4. The role of social media in the globalized world of education ; Chapter 5. E-learning 2.0: a case … students towards learning on Facebook a case study ; Chapter 12. An ongoing journey to Foster urban students' online "public …
Persistent link: https://www.econbiz.de/10012393246
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E-marketing ; Vol. 1
2012
Persistent link: https://www.econbiz.de/10009575479
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E-marketing ; Vol. 2
2012
Persistent link: https://www.econbiz.de/10009577843