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Consumer behaviour
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RWTH Aachen
National Bureau of Economic Research
618
Springer Fachmedien Wiesbaden
351
IGI Global
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OECD
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Verlag Dr. Kovač
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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Edward Elgar Publishing
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Springer-Verlag GmbH
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Books on Demand GmbH <Norderstedt>
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American Marketing Association
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Université Paris-Dauphine (Paris IX)
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Nomos Verlagsgesellschaft
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European Association of Agricultural Economists - EAAE
30
Haufe-Lexware GmbH & Co. KG
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Friedrich-Schiller-Universität Jena
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Gesellschaft zur Erforschung des Markenwesens
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Institut für Demoskopie Allensbach
26
Inter-American Development Bank
24
World Bank
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Springer Gabler <Firma>
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Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
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Nordic Council of Ministers
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Universität Mannheim
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ECONIS (ZBW)
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Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
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2016
Persistent link: https://www.econbiz.de/10011686788
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2
Understanding the effect of sustainable products on consumer purchase and return behavior : an empirical analysis in online markets
Feuß, Sebastian Dominik
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2020
Persistent link: https://www.econbiz.de/10012403850
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3
Managing digital innovation : an investigation of the antecedents and outcomes of social media driven open innovation
Prasuhn, Jacqueline Isabelle
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2019
Persistent link: https://www.econbiz.de/10012231307
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4
Organizational psychological capital in family firms : its development and impact on organizational behavior
Eichwald, Isabel Catherine
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2020
Persistent link: https://www.econbiz.de/10012493312
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5
Corporate sustainability and brand equity - empirical studies on the business case for corporate sustainability
Wamsler, Stefan
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2018
Persistent link: https://www.econbiz.de/10012138973
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6
Brands in times of crisis and distinction : an empirical investigation into the effects of product-harm crisis, reputation rankings, and media coverage on brand equity
Stradner, Michael Alexander
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2016
Persistent link: https://www.econbiz.de/10011591190
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7
Understanding antecedents and outcomes of private label brand choice : an empirical analysis in a multichannel context
Lukner, Stefanie
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2021
Persistent link: https://www.econbiz.de/10013260157
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8
Determinants of product return behavior in fashion e-commerce
Matthies, Henrik Bernd Karl
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2016
Persistent link: https://www.econbiz.de/10011601152
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9
Verkaufsförderung mit Zweitplatzierungen : eine Untersuchung des Konsumentenverhaltens bei verwendungszweckorientierten Zweitplatzierungen
Röger, Martin
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2017
Persistent link: https://www.econbiz.de/10011879863
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10
Exploring online consumer shopping type behavior using big data clickstream information
Schellong, Daniel Andreas
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2018
Persistent link: https://www.econbiz.de/10012049302
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