Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"RWTH Aachen"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Customers' relationships leadi...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
11
Konsumentenverhalten
11
Online retailing
7
Online-Handel
7
Verbraucherverhalten
7
Electronic Commerce
4
Electronic Shopping
4
Beziehungsmarketing
3
Deutschland
3
Germany
3
Relationship marketing
3
Customer satisfaction
2
Customer service
2
Firm performance
2
Handelsmarke
2
Internet marketing
2
Kaufentscheidung
2
Kundenservice
2
Kundenzufriedenheit
2
Online-Marketing
2
Produktbewertung
2
Purchase decision
2
Unternehmenserfolg
2
Bekleidungsindustrie
1
Beschwerdemanagement
1
Beziehungsmanagement
1
Brand equity
1
Brand image
1
Brand management
1
Clothing industry
1
Complaint management
1
Corporate Social Responsibility
1
Credit card
1
Crisis management
1
Datenanalyse
1
Dienstleistung
1
Dienstleistungsmarketing
1
EU countries
1
EU-Staaten
1
Facebook
1
more ...
less ...
Type of publication
All
Book / Working Paper
15
Type of publication (narrower categories)
All
Hochschulschrift
15
Thesis
7
Aufsatzsammlung
6
Graue Literatur
4
Non-commercial literature
4
Case study
2
Collection of articles written by one author
2
Fallstudie
2
Sammlung
2
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
13
German
2
Author
All
Brettel, Malte
1
Deufel, Patrick
1
Falk, Björn
1
Feuß, Sebastian Dominik
1
Flatten, Tessa
1
Gavilanes Rivadeneira, José Manuel
1
Grage, Katrin
1
Hellemann, Niklas Jan
1
Hütten, Antje Sarah Julia
1
Lukner, Stefanie
1
Matthies, Henrik Bernd Karl
1
Peuker, Victoria
1
Röger, Martin
1
Schellong, Daniel Andreas
1
Scheuffelen, Stefan C.
1
Seeger, Marie K.
1
Stradner, Michael Alexander
1
more ...
less ...
Institution
All
RWTH Aachen
National Bureau of Economic Research
794
Springer Fachmedien Wiesbaden
287
OECD
64
Verlag Dr. Kovač
52
Université Paris-Dauphine (Paris IX)
51
IGI Global
48
American Marketing Association
41
Books on Demand GmbH <Norderstedt>
34
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
34
Edward Elgar Publishing
31
International Energy Agency
30
Information Resources Management Association
29
European Monitoring Centre on Racism and Xenophobia
28
Gesellschaft zur Erforschung des Markenwesens
28
Institut für Demoskopie Allensbach
28
European Association of Agricultural Economists - EAAE
27
Haufe-Lexware GmbH & Co. KG
27
International Labour Organization (ILO), United Nations
23
Friedrich-Schiller-Universität Jena
21
Springer International Publishing
19
Universität Mannheim
19
Nomos Verlagsgesellschaft
18
Nordic Council of Ministers
17
Ungarn / Központi Statisztikai Hivatal
17
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
16
INSEAD
15
Verlag Franz Vahlen
15
Indien / Registrar General
14
Springer Gabler <Firma>
14
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
Fachhochschule Reutlingen / European School of Business
13
Fördergesellschaft Marketing an der Universität Augsburg
13
Gesellschaft für Konsum-, Markt- und Absatzforschung
13
Markenverband
13
Robert Schuman Centre for Advanced Studies
13
USA / Bureau of the Census
13
Universität <Bremen> / Lehrstuhl für Innovatives Markenmanagement
13
Université Paris-Dauphine
13
Österreichisches Institut für Wirtschaftsforschung
13
more ...
less ...
Published in...
All
Edition Wissenschaft Apprimus
10
Apprimus Edition Wissenschaft
1
Edition Wissenschaft - Apprimus
1
Ergebnisse aus der Produktionstechnik
1
Fertigungsmesstechnik & Qualitätsmanagement
1
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brands in times of crisis and distinction : an empirical investigation into the effects of product-harm crisis, reputation rankings, and media coverage on
brand
equity
Stradner, Michael Alexander
-
2016
Persistent link: https://www.econbiz.de/10011591190
Saved in:
2
Essays on various aspects of services marketing in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employ...
Hütten, Antje Sarah Julia
-
2016
Persistent link: https://www.econbiz.de/10011566090
Saved in:
3
Integration auf Sinneswahrnehmungen beruhender Kundenforderungen in das Quality Function Deployment
Falk, Björn
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10011721583
Saved in:
4
Market orientation in large firms : a longitudinal investigation of antecedents and consequences
Peuker, Victoria
-
2019
Persistent link: https://www.econbiz.de/10012403853
Saved in:
5
Understanding antecedents and outcomes of private label
brand
choice : an empirical analysis in a multichannel context
Lukner, Stefanie
-
2021
Persistent link: https://www.econbiz.de/10013260157
Saved in:
6
Determinants of product return behavior in fashion e-commerce
Matthies, Henrik Bernd Karl
-
2016
Persistent link: https://www.econbiz.de/10011601152
Saved in:
7
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
-
2016
Persistent link: https://www.econbiz.de/10011686788
Saved in:
8
Verkaufsförderung mit Zweitplatzierungen : eine Untersuchung des Konsumentenverhaltens bei verwendungszweckorientierten Zweitplatzierungen
Röger, Martin
-
2017
Persistent link: https://www.econbiz.de/10011879863
Saved in:
9
Exploring online consumer shopping type behavior using big data clickstream information
Schellong, Daniel Andreas
-
2018
Persistent link: https://www.econbiz.de/10012049302
Saved in:
10
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C.
-
2017
Persistent link: https://www.econbiz.de/10011639112
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
