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Consumer behaviour
11
Konsumentenverhalten
11
Online retailing
7
Online-Handel
7
Verbraucherverhalten
7
Betriebliche Wertschöpfung
5
Deutschland
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2
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Innovationsmanagement
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Internet marketing
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Kaufentscheidung
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Kundenservice
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Open innovation
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Social Web
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Social web
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Beutel, Sebastian
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Brettel, Malte
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Deufel, Patrick
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Falk, Björn
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Feuß, Sebastian Dominik
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Flatten, Tessa
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Gavilanes Rivadeneira, José Manuel
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Grage, Katrin
1
Hellemann, Niklas Jan
1
Herb, Christopher
1
Hütten, Antje Sarah Julia
1
Janßen, Sebastian
1
Lukner, Stefanie
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Matthies, Henrik Bernd Karl
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Peuker, Victoria
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Prasuhn, Jacqueline Isabelle
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Rittstieg, Margarete
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Röger, Martin
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Schellong, Daniel Andreas
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Scheuffelen, Stefan C.
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Schwartz, Marcel
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RWTH Aachen
National Bureau of Economic Research
660
Springer Fachmedien Wiesbaden
465
IGI Global
177
OECD
95
Verlag Dr. Kovač
73
Books on Demand GmbH <Norderstedt>
54
Nomos Verlagsgesellschaft
48
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
48
American Marketing Association
45
Information Resources Management Association
43
Edward Elgar Publishing
42
Haufe-Lexware GmbH & Co. KG
40
Springer International Publishing
32
International Energy Agency
31
World Bank Group
30
European Association of Agricultural Economists - EAAE
29
Springer Gabler <Firma>
29
Université Paris-Dauphine (Paris IX)
29
Friedrich-Schiller-Universität Jena
28
Springer-Verlag GmbH
27
World Bank
27
Gesellschaft zur Erforschung des Markenwesens
26
Institut für Demoskopie Allensbach
26
Universität Mannheim
23
Nordic Council of Ministers
21
Europäische Kommission / Gemeinsame Forschungsstelle
20
Verlag Franz Vahlen
20
Weltwirtschaftsforum
19
Organisation for Economic Co-operation and Development
18
Campus Verlag
17
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
17
NetLibrary, Inc
17
Shaker Verlag
17
Österreichisches Institut für Wirtschaftsforschung
17
Wiley-VCH
16
Erasmus Research Institute of Management
15
Eric Cuvillier <Firma>
15
Europäische Kommission
15
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Edition Wissenschaft Apprimus
15
Ergebnisse aus der Produktionstechnik
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Schriftenreihe Rationalisierung
2
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1
Edition Wissenschaft - Apprimus
1
Fertigungsmesstechnik & Qualitätsmanagement
1
Geographische Handelsforschung : Schriftenreihe des Arbeitskreises Geographische Handelsforschung in der Deutschen Gesellschaft für Geographie ...
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ECONIS (ZBW)
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Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
-
2016
Persistent link: https://www.econbiz.de/10011686788
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2
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C.
-
2017
Persistent link: https://www.econbiz.de/10011639112
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3
Managing digital innovation : an investigation of the antecedents and outcomes of social media driven open innovation
Prasuhn, Jacqueline Isabelle
-
2019
Persistent link: https://www.econbiz.de/10012231307
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4
Ein Beitrag zur Bewertung fossiler Energieträger
Janßen, Sebastian
-
2016
Persistent link: https://www.econbiz.de/10011724223
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5
Einflussfaktoren der Leistungsfähigkeit von Produktionsstandorten in globalen Produktionsnetzwerken
Rittstieg, Margarete
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10011949982
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6
Open value creation and business model innovation : managing openness for sustainable competitive advantage
Brenk, Sebastian
-
2021
Persistent link: https://www.econbiz.de/10012598478
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7
The value of digitalization : an assessment of monetary and intangible value creation through a firm's digital orientation
Beutel, Sebastian
-
2020
Persistent link: https://www.econbiz.de/10012403831
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8
Restrukturierung von Wertschöpfungsketten in der Digitalisierung : eine Analyse der deutschen Schuhbranche vom Hersteller bis zum Konsumenten
Herb, Christopher
-
2022
Persistent link: https://www.econbiz.de/10013454763
Saved in:
9
Brands in times of crisis and distinction : an empirical investigation into the effects of product-harm crisis, reputation rankings, and media coverage on brand equity
Stradner, Michael Alexander
-
2016
Persistent link: https://www.econbiz.de/10011591190
Saved in:
10
Essays on various aspects of services marketing in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employ...
Hütten, Antje Sarah Julia
-
2016
Persistent link: https://www.econbiz.de/10011566090
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