Narrow search
Showing 1 - 10 of 17
Cover Image
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan - 2021
Persistent link: https://www.econbiz.de/10012799160
Cover Image
Taxes and value creation in multinational business groups
Olbert, Marcel - 2020
Persistent link: https://www.econbiz.de/10012392550
Cover Image
Essays on customer management and brand management
Gawrisch, Katharina - 2020
Persistent link: https://www.econbiz.de/10012392552
Cover Image
Inverting the global innovation-flow paradigm : a multi-method study of innovation in a global market context
Janda-Eble, Sergej - 2017
Persistent link: https://www.econbiz.de/10011668865
Cover Image
Customer experience management : eine empirische Analyse der Gestaltungsmöglichkeiten und Erfolgsauswirkungen
Jozic, Danijel - 2016
Persistent link: https://www.econbiz.de/10011593733
Cover Image
Product gender labeling : management decisions and consumer perceptions
Ludwig, Susanne - 2016
Persistent link: https://www.econbiz.de/10011525413
Cover Image
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa - 2016
Persistent link: https://www.econbiz.de/10011454918
Cover Image
Essays in behavioral and experimental economics
Epperson, Raphael - 2021
Persistent link: https://www.econbiz.de/10012744921
Cover Image
Mobile marketing : an empirical investigation of consumer perceptions and behaviors
Barth, Madeline - 2021
Persistent link: https://www.econbiz.de/10012694712