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~isPartOf:"Advances in advertising research"
~isPartOf:"Europäische Kulturen in der Wirtschaftskommunikation"
~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~language:"eng"
~type_genre:"Bibliographie"
~type_genre:"Collection of articles of several authors"
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3
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Advances in advertising research
Europäische Kulturen in der Wirtschaftskommunikation
International journal of pharmaceutical and healthcare marketing : IJPHM
Contributions to economic analysis
9
Journal of advertising : official publication of the American Academy of Advertising
9
Lecture notes in economics and mathematical systems : LNEMS
8
Advances in econometrics
7
International symposia in economic theory and econometrics
7
Research
7
International studies in economic modelling
6
A National Bureau of Economic Research conference report
5
Advanced texts in econometrics
4
European Advertising Academy
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of internet marketing and advertising : IJIMA
4
Studies in empirical economics
4
Advances in finance, accounting, and economics (AFAE) book series
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Advances in spatial science
3
Advertising and consumer psychology
3
Journal of applied econometrics
3
Premier reference source
3
Advanced studies in theoretical and applied econometrics : ASTA
2
Advances in international marketing
2
An Applied Econometrics Association volume
2
An Elgar reference collection
2
Applied Econometrics Association series
2
Economic modelling
2
Edward Elgar E-Book Archive
2
Frontiers of economics and globalization
2
Gabler Research
2
Handbooks in economics
2
Journal of advertising research
2
Journal of business research : JBR
2
Journal of econometrics
2
Marketing and consumer psychology series
2
New horizons in the economics of sport
2
Routledge new international studies in economic modelling
2
Routledge revivals
2
Springer eBook Collection / Palgrave Economics & Finance Collection
2
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ECONIS (ZBW)
16
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1
Innovative Wirtschaftskommunikation : interdisziplinäre Problemlösungen für die Wirtschaft
Boenigk, Michael
(
ed.
);
Krieger, David
(
ed.
); …
-
2006
-
1. Auflage
Persistent link: https://www.econbiz.de/10003280531
Saved in:
2
International
advertising
, media and communication
Terlutter, Ralf
(
ed.
)
-
2010
-
1st ed.
Persistent link: https://www.econbiz.de/10009378867
Saved in:
3
The changing roles of
advertising
: [extended versions of papers presented at the 11th ICORIA (International Conference on Research in
Advertising
) Stockholm, Sweden in June 2012]
Rosengren, Sara
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10009769351
Saved in:
4
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in
Advertising
), held in Berlin, Germany, in Ju...
Eisend, Martin
(
ed.
)
-
2012
Persistent link: https://www.econbiz.de/10009744454
Saved in:
5
Pharmaceutical direct-to-consumer
advertising
; Pt. 2
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237499
Saved in:
6
Pharmaceutical direct-to-consumer
advertising
; Pt. 1
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790606
Saved in:
7
Bridging the gap between
advertising
academia and practice
Christodoulides, George
(
ed.
);
Stathopoulou, Anastasia
(
ed.
)
-
ICORIA <14., 2015, London>
-
2017
Persistent link: https://www.econbiz.de/10011515220
Saved in:
8
Extending the boundaries of
advertising
: [extended versions of papers presented at the 12th ICORIA (International Conference on Research in
Advertising
) Zagreb, Croatia in June 20...
Bušljeta Banks, Ivana
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10010458141
Saved in:
9
The digital, the classic, the subtle, and the alternative
Verlegh, Peeter
(
ed.
);
Voorveld, Hilde
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10012878635
Saved in:
10
Multiple touchpoints in brand communication
Bigné Alcañiz, J. Enrique
(
ed.
);
Rosengren, Sara
(
ed.
)
-
ICORIA <17., 2018, Valencia>
-
2019
Persistent link: https://www.econbiz.de/10011950106
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