//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken"
~isPartOf:"Cogent business & management"
~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Psychology & marketing"
~isPartOf:"World review of entrepreneurship, management and sustainable development"
~person:"Diehl, Sandra"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Paul, Justin"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~source:"econis"
~subject:"Bibliometrie"
~subject:"Cognition"
~subject:"Customer satisfaction"
~subject:"Internationales Marketing"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Markenführung"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Werbung"
~subject:"brand personality"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 26 applied filters
Year of publication
From:
To:
Subject
All
Bibliometrie
Cognition
Customer satisfaction
Internationales Marketing
Konsumentenverhalten
Markenartikel
Markenführung
Mode
Online retailing
Werbung
brand personality
Consumer behaviour
66
Brand management
14
Advertising effects
13
Werbewirkung
13
Brand image
11
Markenimage
11
Cultural identity
10
Kulturelle Identität
10
Brand
9
Globalisierung
9
Globalization
9
International marketing
9
Emotion
8
Welt
8
World
8
Advertising
7
Online-Handel
7
Einzelhandel
6
Retail trade
6
Culture
5
Internet
5
Kundenzufriedenheit
5
Personality psychology
5
Persönlichkeitspsychologie
5
Product Placement
5
Product placement
5
Beziehungsmarketing
4
Bibliometrics
4
Dienstleistungsqualität
4
Ethnic group
4
Ethnische Gruppe
4
Relationship marketing
4
more ...
less ...
Online availability
All
Undetermined
36
Free
7
Type of publication
All
Article
67
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
66
Aufsatz in Zeitschrift
66
Collection of articles of several authors
4
Sammelwerk
4
Aufsatz im Buch
2
Book section
2
Conference paper
2
Konferenzbeitrag
2
Case study
1
Fallstudie
1
more ...
less ...
Language
All
English
68
Author
All
Diehl, Sandra
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Paul, Justin
Pelsmacker, Patrick de
Verhoef, Peter C.
Ko, Eunju
42
Cleveland, Mark
18
Kim, Kyung Hoon
18
Septianto, Felix
15
Valette-Florence, Pierre
15
Woodside, Arch G.
15
Diamantopoulos, Adamantios
14
Filieri, Raffaele
14
Bartikowski, Boris
13
Dwivedi, Yogesh Kumar
13
Richard, Marie-Odile
13
Kukar-Kinney, Monika
12
Teng, Lefa
12
Balaji, M. S.
11
Gustafsson, Anders
11
Veloutsou, Cleopatra
11
Aiello, Gaetano
10
Chebat, Jean-Charles
10
Das, Gopal
10
Dens, Nathalie
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Merchant, Altaf
10
Seo, Yuri
10
Shukla, Paurav
10
Wiedmann, Klaus-Peter
10
Yi, Youjae
10
Beatty, Sharon E.
9
Flavián Blanco, Carlos
9
Geuens, Maggie
9
Grewal, Dhruv
9
Gupta, Suraksha
9
Sung, Yongjun
9
Taylor, Charles Raymond
9
Wagner, Udo
9
Babin, Barry J.
8
more ...
less ...
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Cogent business & management
International journal of advertising : the quarterly review of marketing communications
Journal of business research : JBR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Psychology & marketing
World review of entrepreneurship, management and sustainable development
Journal of retailing and consumer services
26
ERIM report series research in management
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
International journal of consumer studies
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of marketing communications
6
International marketing review
5
Journal of promotion management : JPM
5
European management journal
4
International journal of hospitality management
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of marketing
4
Journal of the Academy of Marketing Science
4
The journal of brand management : an international journal
4
Business strategy and the environment
3
International journal of market research
3
International journal of retail & distribution management
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Marketing letters : a journal of research in marketing
3
Technological forecasting & social change : an international journal
3
Advances in finance, accounting, and economics (AFAE) book series
2
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
2
Cutting edge international research
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International advertising and communication : current insights and empirical findings
2
International business review : the official journal of the European International Business Academy
2
International journal of contemporary hospitality management
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
31
-
40
of
68
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
Following up the article "effects of atmospherics on emotions and intention with respect to involvement in different shopping environments" by Loureiro, Koo, and Ribeiro
Loureiro, Sandra Maria Correia
;
Koo, Dong-Mo
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 208-213
Persistent link: https://www.econbiz.de/10011891457
Saved in:
32
Pro-environmental behaviors for thee but not for me : green giants, green Gods, and external environmental locus of control
Kalamas, Maria
;
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 12-22
Persistent link: https://www.econbiz.de/10010237688
Saved in:
33
Special issue: Impact of culture on marketing strategy
Laroche, Michel
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003887508
Saved in:
34
Special Issue: Advances in internet consumer behavior and marketing strategy
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1015-1110
Persistent link: https://www.econbiz.de/10008653665
Saved in:
35
Special Issue: New developments in modeling internet consumer behavior
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 915-1014
Persistent link: https://www.econbiz.de/10008653864
Saved in:
36
"It's not easy being green" : exploring green creeds, green deeds, and internal environmental locus of control
Cleveland, Mark
;
Kalamas, Maria
;
Laroche, Michel
- In:
Psychology & marketing
29
(
2012
)
5
,
pp. 293-305
Persistent link: https://www.econbiz.de/10009547324
Saved in:
37
Clothing consumption in two recent EU member states : a cross-cultural study
Millan, Elena
;
Pelsmacker, Patrick de
;
Wright, Len Tiu
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 975-982
Persistent link: https://www.econbiz.de/10009755386
Saved in:
38
Globalization, culture, religion, and values : comparing consumption patterns of Lebanese Muslims and Christians
Cleveland, Mark
;
Laroche, Michel
;
Hallab, Ranim
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 958-967
Persistent link: https://www.econbiz.de/10009755392
Saved in:
39
Cross-linguistic validation of a unidimensional scale for cosmopolitanism
Cleveland, Mark
;
Laroche, Michel
;
Takahashi, Ikuo
; …
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 268-277
Persistent link: https://www.econbiz.de/10010245276
Saved in:
40
The influence of culture, emotions, intangibility, and atmospheric cues on online behavior
Mazaheri, Ebrahim
;
Richard, Marie Odile
;
Laroche, Michel
; …
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 253-259
Persistent link: https://www.econbiz.de/10010245282
Saved in:
First
Prev
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->