//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Customer Experience : Forum Dienstleistungsmanagement"
~isPartOf:"Legends in consumer behavior"
~isPartOf:"Theoretische Fundierung und praktische Relevanz der Handelsforschung"
~person:"Belk, Russell W."
~person:"Diehl, Sandra"
~person:"Ermer, Beatrice"
~person:"Foxall, Gordon R."
~person:"Gröppel-Klein, Andrea"
~person:"Keller, Kevin Lane"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~source:"econis"
~subject:"Bias"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Markenführung"
~subject:"Marketing"
~subject:"Marktforschung"
~subject:"Messe"
~subject:"Retail trade"
~subject:"Veranstaltungswirtschaft"
~subject:"Werbewirkung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 29 applied filters
Year of publication
From:
To:
Subject
All
Bias
Deutschland
Experiment
Konsumentenverhalten
Markenführung
Marketing
Marktforschung
Messe
Retail trade
Veranstaltungswirtschaft
Werbewirkung
Consumer behaviour
17
Russell W. Belk
10
Event marketing
3
Event-Marketing
3
Theorie
3
Theory
3
Bibliometrics
2
Bibliometrie
2
Germany
2
Materialism
2
Materialismus
2
National culture
2
Nationalkultur
2
Perception
2
Trade fair
2
Wahrnehmung
2
Belgien
1
Belgium
1
Brand
1
Brand management
1
Children
1
Comparison
1
Confidence
1
Denmark
1
Dänemark
1
Economic history
1
Eigentum
1
Einzelhandel
1
Electric vehicle
1
Elektrofahrzeug
1
Estimation
1
Event sector
1
Forecasting model
1
Geschenk
1
Gifts
1
more ...
less ...
Type of publication
All
Book / Working Paper
12
Article
6
Type of publication (narrower categories)
All
Collection of articles of several authors
12
Collection of articles written by one author
12
Sammelwerk
12
Sammlung
12
Aufsatz im Buch
6
Book section
6
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
13
German
5
Author
All
Belk, Russell W.
Diehl, Sandra
Ermer, Beatrice
Foxall, Gordon R.
Gröppel-Klein, Andrea
Keller, Kevin Lane
Laroche, Michel
Loureiro, Sandra Maria Correia
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Sheth, Jagdish N.
42
Holbrook, Morris B.
16
Jacoby, Jacob
9
Bettman, James R.
7
Christensen, Glenn L.
2
Kirchgeorg, Manfred
2
Addis, Michela
1
Alba, Joseph W.
1
Alcántara-Pilar, Juan Miguel
1
Askegaard, Søren
1
Baal, Sebastian van
1
Barbarossa, Camilla
1
Barrio-García, Salvador del
1
Bartl, Christopher
1
Beckmann, Suzanne C.
1
Benkenstein, Martin
1
Berthon, Pierre R.
1
Bonsu, Samuel K.
1
Boztuğ, Yasemin
1
Bradshaw, Alan
1
Brinberg, David
1
Bruhn, Manfred
1
Buck, Meera J.
1
Carmon, Ziv
1
Chakravarti, Dipankar
1
Costa, Janeen Arnold
1
Craig, C. S.
1
Crespo-Almendros, Esmeralda
1
Curth, Susanne
1
Dahl, Darren W.
1
Danbury, Annie
1
Drengner, Jan
1
Drolet, Aimee Leigh
1
Escalas, Jennifer Edson
1
Galak, Jeff
1
Gardner, Meryl P.
1
Gedenk, Karen
1
more ...
less ...
Published in...
All
Analyzing the cultural diversity of consumers in the global marketplace
Customer Experience : Forum Dienstleistungsmanagement
Legends in consumer behavior
Theoretische Fundierung und praktische Relevanz der Handelsforschung
Journal of business research : JBR
47
Journal of retailing and consumer services
21
Research in consumer behavior
18
The journal of brand management : an international journal
12
International journal of advertising : the quarterly review of marketing communications
10
Journal of promotion management : JPM
10
Marketing : ZFP ; journal of research and management
10
The international review of retail, distribution and consumer research
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of fashion marketing and management
9
Marketing theory
9
Marketing intelligence & planning
8
Journal of economic psychology : research in economic psychology and behavioral economics
7
Journal of international consumer marketing
7
Journal of marketing management : MM
7
Journal of promotion management : innovations in planning and applied research
7
Psychology & marketing
7
Journal of marketing communications
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of organizational behavior management
6
SpringerLink / Bücher
6
European journal of marketing : EJM
5
International journal of consumer studies
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International marketing review
5
Journal of business ethics : JOBE
5
Journal of retailing
5
Young consumers : insight and ideas for responsible marketers
5
Consumer behavior analysis : (a) rational approach to consumer choice
4
Emerald insight
4
International journal of hospitality management
4
International journal of retail & distribution management
4
Journal of consumer behaviour : an international research review
4
Journal of consumer research : JCR ; an interdisciplinary journal
4
Journal of electronic commerce research : JECR
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Marketing letters : a journal of research in marketing
4
Routledge companions in business, management and accounting
4
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
18
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
30 Jahre "Erlebnismarketing" und "Erlebnisgesellschaft" : die Entwicklung des Phänomens "Erlebnisorientierung" und State-of-the-Art der Forschung
Gröppel-Klein, Andrea
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 37-60)
.
2012
Persistent link: https://www.econbiz.de/10009549644
Saved in:
2
Konsumentenreaktionen auf eine Sortimentsreduktion
Rudolph, Thomas
;
Kotouc, Alexander Johannes
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 169-192)
.
2007
Persistent link: https://www.econbiz.de/10003468094
Saved in:
3
Der Pro-Veränderungsbias in der Akzeptanzforschung technologischer Innovationen : eine Erklärungsgröße für Fehlprognosen?
Gröppel-Klein, Andrea
;
Königstorfer, Jörg
- In:
Theoretische Fundierung und praktische Relevanz der …
,
(pp. 617-641)
.
2007
Persistent link: https://www.econbiz.de/10003468620
Saved in:
4
Brands Lands : Inszenierung begehbarer Erlebniswelten für den Kunden
Kirchgeorg, Manfred
;
Springer, Christiane
;
Ermer, Beatrice
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 295-316)
.
2012
Persistent link: https://www.econbiz.de/10009550142
Saved in:
5
Wahrnehmungswirkung von Messeständen als temporären Markenerlebniswelten
Kirchgeorg, Manfred
;
Ermer, Beatrice
- In:
Customer Experience : Forum Dienstleistungsmanagement
,
(pp. 251-271)
.
2012
Persistent link: https://www.econbiz.de/10009550168
Saved in:
6
The formation of usage intention of electric cars : a comparative study of Denmark, Belgium, and Italy
Barbarossa, Camilla
;
Pelsmacker, Patrick de
;
Beckmann, …
- In:
Analyzing the cultural diversity of consumers in the …
,
(pp. 126-145)
.
2015
Persistent link: https://www.econbiz.de/10011396908
Saved in:
7
Legends in consumer behavior: Russell W. Belk
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383469
Saved in:
8
Magic and religion in consumption practices
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383772
Saved in:
9
Discipline and liberation in consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383774
Saved in:
10
Collecting, luxury, and the production of consumer desire
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383775
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->