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Determinants of consumers' willingness-to-pay for fairly-produced, locally grown dairy products
Emberger-Klein, Agnes; Menrad, Klaus; Heider, Dominik - In: German journal of agricultural economics : GJAE 65 (2016) 2, pp. 94-111
Persistent link: https://www.econbiz.de/10011531688
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A systematic review on the effects of personalized price promotions for food products
Nguyen, Minh Thi Thuy; Emberger-Klein, Agnes; Menrad, Klaus - In: Journal of food products marketing : innovations in … 25 (2019) 3, pp. 257-275
Persistent link: https://www.econbiz.de/10012243239
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Attitudes and habit in value perception for foods
Lemmerer, Andreas; Menrad, Klaus - In: Journal of food products marketing 23 (2017) 1, pp. 99-121
Persistent link: https://www.econbiz.de/10011708085
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Cross-European and functional food-related consumer segmentation for new product development
Sparke, Kai; Menrad, Klaus - In: Journal of food products marketing 15 (2009) 3, pp. 213-230
Persistent link: https://www.econbiz.de/10003882707
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Segmentation of customers of horticultural non-food products in Southern Germany
Gabriel, Andreas; Menrad, Klaus - In: German journal of agricultural economics : GJAE 62 (2013) 3, pp. 192-202
Persistent link: https://www.econbiz.de/10010208054
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The role of emotions in food-related decision-making : a choice-based conjoint analysis of yogurt preferences
Brückner, Katrin; Emberger-Klein, Agnes; Menrad, Klaus - In: Journal of food products marketing : innovations in … 29 (2023) 6, pp. 177-196
Persistent link: https://www.econbiz.de/10014320380