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Switching from LPG to electricity in Indonesia : a study in the Java Bali grid

Hilmiyati-Mas’adah, Hilda; Sudiro, Achmad; Rohman, Fatchur - In: Cogent business & management 11 (2024) 1, pp. 1-21

Technology innovations shift toward using cleaner and more convenient prime energy and energy converter appliances. It has driven some lower-middle-income countries to switch from fossil fuels to electricity. However, Indonesians don't feel the urgency to switch from liquified petroleum gas...

Persistent link: https://www.econbiz.de/10014534505

Sustaining organizational customers’ consumption through corporate social responsibility and green advertising receptivity : the mediating role of green trust

Bang Nguyen Viet; Thanh Tran, Cong - In: Cogent business & management 11 (2024) 1, pp. 1-18

The study investigated the effect of corporate social responsibility (CSR) and green advertising receptivity (GAR) on the behavioral intentions of organizational customers within Vietnam's industrial and marine coatings sector, with a particular focus on the mediating role of green trust (GT)....

Persistent link: https://www.econbiz.de/10014534547

Service failure recovery on customer recovery satisfaction and attitude loyalty for airline industry : the moderating effect of brand authenticity

Van Dat Tran - In: Cogent business & management 11 (2024) 1, pp. 1-15

function of brand authenticity as a moderator in this study. On a sample of 250 customers in Vietnam, the current study aims to … only recovery speed having a positive relationship with attitudinal loyalty. Brand authenticity has a moderator influence … to increase brand authenticity now that they are aware of the recovery strategies for service failure. Furthermore, for …

Persistent link: https://www.econbiz.de/10014534549

The power of AI : enhancing customer loyalty through satisfaction and efficiency

In: Cogent business & management 11 (2024) 1, pp. 1-14

In the rapidly evolving landscape of customer service, integrating AI-powered solutionshas emerged as a game-changer. This study delves into the intricate dynamics of AI-Powered Customer Service and its profound impact on customer loyalty, specifically focusing on the mediating roles played by...

Persistent link: https://www.econbiz.de/10014526490

Nutritional profile and consumers' perceptions of cereal bars

Saraiva, Magda; Garrido, Margarida Vaz; Viegas, Cláudia; … - In: Journal of food products marketing : innovations in … 30 (2024) 3, pp. 89-103

Persistent link: https://www.econbiz.de/10014566261

Cheers! : examining message congruency effects for no/low-alcohol beer

Kinard, Brian R. - In: Journal of food products marketing : innovations in … 30 (2024) 4, pp. 105-117

Persistent link: https://www.econbiz.de/10014566272

Requirements of environmentally-aware consumers on the implementation and communication of sustainability measures in the beverage industry : a qualitative Kano-model approach

Maász, Christopher; Kroll, Luisa; Lingenfelder, Michael - In: Journal of food products marketing : innovations in … 30 (2024) 4, pp. 118-133

Persistent link: https://www.econbiz.de/10014566274

Determinants of green trust on repurchase intentions : a survey of Quick Service Restaurants in Indonesia

Mukhammad Kholid Mawardi; Iqbal, Mohammad; Astuti, … - In: Cogent business & management 11 (2024) 1, pp. 1-21

This study aimed to determine the interaction between internal and external factors of consumers indicated by perceived values, green products, and environmental behavior on customers’ decisions to purchase fast food restaurants’ eco-friendly products indicated by green trust and repurchase...

Persistent link: https://www.econbiz.de/10014529451

Quick response code Indonesia standard (QRIS) E-payment adoption : customers perspective

Trianto, Budi; Maulana, Irwan; Junaedi, Edy; Masrizal - In: Cogent business & management 11 (2024) 1, pp. 1-18

The Indonesian government has now developed a QRIS EPayment for non-cash transaction between MSMEs and customers. MSMEs are the main channel for the success of the program through various transaction services provided to customers. This study aims to investigate the determine customers intention...

Persistent link: https://www.econbiz.de/10014529721

Determining the drivers of continued mobile food delivery app (MFDA) usage during a pandemic period

Munday, Monique; Humbani, Michael - In: Cogent business & management 11 (2024) 1, pp. 1-18

The study aimed to determine the main factors that predicted users' intention to continue using mobile food delivery apps during the COVID-19 pandemic. The moderating role of user experience was also explored. Data were obtained from 411 users of mobile food delivery apps in South Africa, using...

Persistent link: https://www.econbiz.de/10014535313