//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Internal marketing : scale dev...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
HR marketing
8
Personalmarketing
8
Human Resource Management
5
Personalmanagement
5
Personalbeschaffung
4
Recruitment
4
Brand management
3
Internet marketing
3
Markenführung
3
Online-Marketing
3
Employee engagement
2
Employer attractiveness
2
Employer branding
2
Human resource management
2
Leistungsmotivation
2
Social Web
2
Social web
2
Work motivation
2
Acts of kindness
1
Advertising
1
Advertising effects
1
Arbeitsbeziehungen
1
Arbeitskräfte
1
Arbeitsuche
1
Arbeitsverhalten
1
Artificial intelligence
1
B2B brand engagement
1
Betriebliche Wertschöpfung
1
Brand
1
Candidate experience
1
Codetermination
1
Company branding
1
Corporate Social Responsibility
1
Corporate culture
1
Corporate reputation
1
Corporate social responsibility
1
Crowdsourcing
1
Employee brand
1
Employee brand engagement
1
Employee retention
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Language
All
English
8
Author
All
Kietzmann, Jan
2
Miles, Sandra Jeanquart
2
Botha, Elsamari
1
Dabirian, Amir
1
Diba, Hoda
1
Eriksson, Theresa
1
Ferreira, João J. M.
1
Hudson, Sarah
1
Jin, Gewen
1
Liu, Yuping
1
Lyons, Sean
1
Mangold, W. Glynn
1
Maurer, Steven D.
1
McCamey, Randy
1
Näppä, Anna
1
Pitt, Christine S.
1
Puncheva-Michelotti, Petya
1
Robertson, Jeandri
1
Schweitzer, Linda
1
more ...
less ...
Published in...
All
Business horizons
SpringerLink / Bücher
57
Social Indicators Research
37
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
29
Psychometrika
21
European Journal of Marketing
20
Global business review
19
Journal of Artificial Societies and Social Simulation
19
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Journal of Services Marketing
17
Journal of business research : JBR
17
Human resource management
15
Erfolgsfaktor Employer Branding : Mitarbeiter binden und die Gen Y gewinnen
14
European journal of marketing : EJM
14
International journal of business information systems : IJBIS
14
Administrative Sciences : open access journal
13
International journal of selection and assessment
13
Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren
13
The journal of brand management : an international journal
13
Cogent business & management
12
Natural Hazards
12
Personalkommunikation : interne und externe Öffentlichkeit für HR-Themen gewinnen
12
Personalwirtschaft : das Magazin für den Job HR
12
The international journal of human resource management
12
Employer brand management : Arbeitgebermarken aufbauen und steuern
11
Europäische Hochschulschriften / 5
11
Gabler Edition Wissenschaft
11
International Journal of Bank Marketing
11
Research
11
Springer eBook Collection
11
Stellenanzeigen als Instrument des Employer Branding in Europa : interdisziplinäre und kontrastive Perspektiven
11
essentials
11
Innovatives Markenmanagement
10
Journal of vocational behavior
10
War for Talents : Erfolgsfaktoren im Kampf um die Besten
10
Cogent Business & Management
9
International Journal of Contemporary Hospitality Management
9
International journal of hospitality management
9
Journal of business and psychology
9
Quality & Quantity: International Journal of Methodology
9
Vision : the journal of business perspective
9
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The market within : a marketing approach to creating and developing high-value employment relationships
Schweitzer, Linda
;
Lyons, Sean
- In:
Business horizons
51
(
2008
)
6
,
pp. 555-565
Persistent link: https://www.econbiz.de/10003783918
Saved in:
2
Developing effective e-recruiting websites : insights for managers from marketers
Maurer, Steven D.
;
Liu, Yuping
- In:
Business horizons
50
(
2007
)
4
,
pp. 305-314
Persistent link: https://www.econbiz.de/10003494737
Saved in:
3
Employee voice : untapped resource or social media time bomb?
Miles, Sandra Jeanquart
;
Mangold, W. Glynn
- In:
Business horizons
57
(
2014
)
3
,
pp. 401-411
Persistent link: https://www.econbiz.de/10010359474
Saved in:
4
A great place to work!? : understanding crowdsourced employer branding
Dabirian, Amir
;
Kietzmann, Jan
;
Diba, Hoda
- In:
Business horizons
60
(
2017
)
2
,
pp. 197-205
Persistent link: https://www.econbiz.de/10011653649
Saved in:
5
The candidate experience : is it damaging your employer brand?
Miles, Sandra Jeanquart
;
McCamey, Randy
- In:
Business horizons
61
(
2018
)
5
,
pp. 755-764
Persistent link: https://www.econbiz.de/10011922239
Saved in:
6
Employee brand engagement on social media : managing optimism and commonality
Pitt, Christine S.
;
Botha, Elsamari
;
Ferreira, João J. M.
- In:
Business horizons
61
(
2018
)
4
,
pp. 635-642
Persistent link: https://www.econbiz.de/10011883636
Saved in:
7
Employer branding and CSR communication in online recruitment advertising
Puncheva-Michelotti, Petya
;
Hudson, Sarah
;
Jin, Gewen
- In:
Business horizons
61
(
2018
)
4
,
pp. 643-651
Persistent link: https://www.econbiz.de/10011883640
Saved in:
8
Crafting a paying-it-forward mindset in business : five principles for a competitive employer branding advantage
Eriksson, Theresa
;
Näppä, Anna
;
Robertson, Jeandri
- In:
Business horizons
66
(
2023
)
1
,
pp. 51-64
Persistent link: https://www.econbiz.de/10013534394
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->