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Fortune at the bottom of the innovation pyramid : the strategic logic of incremental innovations
Varadarajan, Rajan - In: Business horizons 52 (2009) 1, pp. 21-29
Persistent link: https://www.econbiz.de/10003859103
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A managerial overview of open source software
Krishnamurthy, Sandeep - In: Business horizons 46 (2003) 5, pp. 47-56
Persistent link: https://www.econbiz.de/10006168759
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Introducing E-MARKPLAN: A practical methodology to plan e-marketing activities
Krishnamurthy, Sandeep - In: Business horizons 49 (2006) 1, pp. 51-60
Persistent link: https://www.econbiz.de/10006158225
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Fortune at the bottom of the innovation pyramid: The strategic logic of incremental innovations
Varadarajan, Rajan - In: Business horizons 52 (2009) 1, pp. 21-30
Persistent link: https://www.econbiz.de/10008160106
Cover Image
Fortune at the bottom of the innovation pyramid: The strategic logic of incremental innovations
Varadarajan, Rajan - In: Business horizons 52 (2009) 1, pp. 21-30
Persistent link: https://www.econbiz.de/10008879527