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The publicś trust in nonprofit organizations : the role of relationship marketing and management
Bryce, Herrington J. - In: California management review 49 (2006/07) 4, pp. 112-131
Persistent link: https://www.econbiz.de/10003527491
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Corporate reputations : built in or bolted on?
Dowling, Grahame R.; Moran, Peter - In: California management review 54 (2011/12) 2, pp. 25-42
Persistent link: https://www.econbiz.de/10009507852
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The fitful career of advocacy advertising : polit. protection, client cultivation, and corporate morale
Marchand, Roland - In: California management review 29 (1987) 2, pp. 128-156
Persistent link: https://www.econbiz.de/10001025478
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Corporate saints and sinners : the effects of philanthropic and illegal activity on organizational performance
Wokutch, Richard E. - In: California management review 29 (1987) 2, pp. 62-77
Persistent link: https://www.econbiz.de/10001025484
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Corporate philanthropy : a strategic approach to the bottom-line
Mescon, Timothy S. - In: California management review 29 (1987) 2, pp. 49-61
Persistent link: https://www.econbiz.de/10001025486
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Issues in understanding and changing culture
Kilmann, Ralph H. - In: California management review 28 (1986) 2, pp. 87-94
Persistent link: https://www.econbiz.de/10001018578
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Can the virtuous mouse and the wealthy elephant live happily ever after?
Austin, James E.; Leonard, Herman B. - In: California management review 51 (2008/09) 1, pp. 77-102
Persistent link: https://www.econbiz.de/10003797703
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Can we find another half a cheer? : a response to James O'Toole and David Vogel's "Two and a half cheers for conscious capitalism"
Thigpen, Peter - In: California management review 53 (2010/11) 3, pp. 119-124
Persistent link: https://www.econbiz.de/10009160731
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What are the limits to conscious capitalism? ; a response to James O'Toole and David Vogel's "Two and a half cheers for conscious capitalism"
Strong, Michael - In: California management review 53 (2010/11) 3, pp. 109-118
Persistent link: https://www.econbiz.de/10009160732
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Conscious capitalism : a better way to win ; a response to James O'Toole and David Vogel's "Two and a half cheers for conscious capitalism"
Sisodia, Rajendra - In: California management review 53 (2010/11) 3, pp. 98-108
Persistent link: https://www.econbiz.de/10009160733