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Online food advertisements and the role of emotions in adolescents' food choices
Vecchi, Martina; Fan, Linlin; Myruski, Sarah; Yang, Wei; … - In: Canadian journal of agricultural economics : CJAE 72 (2024) 1, pp. 45-76
Persistent link: https://www.econbiz.de/10014536353
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The impact of brand and attention on consumers' willingness to pay : evidence from an eye tracking experiment
Lewis, Karen E.; Grebitus, Carola; Nayga, Rodolfo M. - In: Canadian journal of agricultural economics : CJAE 64 (2016) 4, pp. 753-777
Persistent link: https://www.econbiz.de/10011710925
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Consumers' valuation of rice-grade labeling
Choi, Young Woon; Lee, Ji Yong; Han, Doo Bong; Nayga, … - In: Canadian journal of agricultural economics : CJAE 66 (2018) 3, pp. 511-531
Persistent link: https://www.econbiz.de/10012008829
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How product information and source credibility affect consumer attitudes and intentions towards innovative food products
Walten, Levke; Wiedmann, Klaus-Peter - In: Journal of marketing communications 29 (2023) 7, pp. 637-653
Persistent link: https://www.econbiz.de/10014414319
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Sensory imagery in advertising : how the senses affect perceived product design and consumer attitude
Haase, Janina; Wiedmann, Klaus-Peter; Bettels, Jannick - In: Journal of marketing communications 26 (2020) 5, pp. 475-487
Persistent link: https://www.econbiz.de/10012263505
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Consumers' valuation for a reduced salt product : a nonhypothetical choice experiment
Lee, Sang Hyeon; Han, Doo Bong; Caputo, Vincenzina; … - In: Canadian journal of agricultural economics : CJAE 63 (2015) 4, pp. 563-582
Persistent link: https://www.econbiz.de/10011453875