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The intersection of global consumer culture and national identity and the effect on Japanese consumer behavior
Cleveland, Mark; Laroche, Michel; Takahashi, Ikuo - In: Journal of international consumer marketing 27 (2015) 5, pp. 364-387
Persistent link: https://www.econbiz.de/10011410261
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Evaluation of culturally symbolic brand : the role of "fear of missing out" phenomenon
Kang, Inwon; Son, Jeyoung; Koo, Jakyung - In: Journal of international consumer marketing 31 (2019) 3, pp. 270-286
Persistent link: https://www.econbiz.de/10012200733
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Motivators of prestige brand purchase : testing cultural (in)stability of measures over time across the United States, Poland, and South Korea
Sung, Eunyoung Christine; Calantone, Roger J.; … - In: Journal of international consumer marketing 32 (2020) 1, pp. 15-32
Persistent link: https://www.econbiz.de/10012200797
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Cultural influence on luxury value perceptions : collectivist vs. individualist luxury perceptions
Aliyev, Farhad; Wagner, Ralf - In: Journal of international consumer marketing 30 (2018) 3, pp. 158-172
Persistent link: https://www.econbiz.de/10011917533
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The impact of Arab American ethnic identity on the consumption of culture-specific products
Barakat, Areeg; Gopalakrishna, Pradeep; Lala, Vishal - In: Journal of international consumer marketing 26 (2014) 5, pp. 405-425
Persistent link: https://www.econbiz.de/10010430572
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What is the value of luxury? : a cross-cultural consumer perspective
Hennigs, Nadine; Wiedmann, Klaus-Peter; Klarmann, Christiane - In: Psychology & marketing 29 (2012) 12, pp. 1018-1034
Persistent link: https://www.econbiz.de/10009691188
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A prototype of multicomponent brand personality structure : a consumption synmbolism approach
Lee, Eun Jung - In: Psychology & marketing 30 (2013) 2, pp. 173-186
Persistent link: https://www.econbiz.de/10009716190
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A cross-national study of the influence of individualism and collectivism on liking brand pages
Muk, Alexander; Chung, Christina; Kim, Jonghoon - In: Journal of international consumer marketing 26 (2014) 2, pp. 122-137
Persistent link: https://www.econbiz.de/10010359893
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Exploring the impact of acculturation and ethnic identity on Korean US residents' consumption behaviors of utilitarian versus hedonic products
Jun, Jong Woo; Ham, Chang-Dae; Park, Jae Hee - In: Journal of international consumer marketing 26 (2014) 1, pp. 2-13
Persistent link: https://www.econbiz.de/10010344874
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Measuring cross-cultural differences of ethnic groups within nations : convergence or divergence of cultural values? : the case of the United States
Mooij, Marieke K. de; Beniflah, Jake - In: Journal of international consumer marketing 29 (2017) 1, pp. 2-10
Persistent link: https://www.econbiz.de/10011669316