//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"ERIM report series research in management"
~isPartOf:"International marketing review"
~isPartOf:"Journal of interactive marketing"
~subject:"Customer satisfaction"
~subject:"Japan"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~subject:"Online retailing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 8 applied filters
Year of publication
From:
To:
Subject
All
Customer satisfaction
Japan
Konsumentenverhalten
Mode
Online retailing
Consumer behaviour
196
Brand image
59
Markenimage
59
Brand management
58
Markenführung
58
International marketing
48
Internationales Marketing
46
Designation of origin
41
Herkunftsbezeichnung
41
Brand
32
Markenartikel
31
Cultural identity
23
Kulturelle Identität
23
Luxury goods
19
Luxusgüter
19
China
17
Beziehungsmarketing
15
Relationship marketing
15
National culture
14
Nationalkultur
14
Internet marketing
13
Marketing management
13
Marketingmanagement
13
Online-Marketing
13
Social Web
13
Social web
13
Country of origin
12
Einzelhandel
12
Retail trade
12
Welt
12
World
12
Advertising effects
11
Werbewirkung
11
Comparison
10
Country-of-origin
10
Emerging economies
10
Globalisierung
10
Globalization
10
more ...
less ...
Online availability
All
Undetermined
109
Free
32
Type of publication
All
Article
162
Book / Working Paper
35
Type of publication (narrower categories)
All
Article in journal
165
Aufsatz in Zeitschrift
165
Arbeitspapier
31
Working Paper
31
Graue Literatur
24
Non-commercial literature
24
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
197
Author
All
Verhoef, Peter C.
8
Franses, Philip Hans
7
Christodoulides, George
5
Magnusson, Peter
5
Cleveland, Mark
4
Diamantopoulos, Adamantios
4
Donkers, Bas
4
He, Jiaxun
4
Michaelidou, Nina
4
Westjohn, Stanford A.
4
Zdravkovic, Srdan
4
Agatz, Niels
3
Barnes, Bradley R.
3
Dellaert, Benedict G. C.
3
Fok, Dennis
3
Wang, Cheng Lu
3
Balabanis, George
2
Craig, C. S.
2
Dekimpe, Marnik G.
2
Dolfsma, Wilfred
2
Eggers, Felix
2
Eliashberg, Jehoshua
2
Ge, Jiaye
2
Guzman, Francisco
2
Han, C. M.
2
Katsifaraki, Georgia D.
2
Laroche, Michel
2
Maher, Amro A.
2
Martín Martín, Oscar
2
Matarazzo, Michela
2
Monkhouse, Lien Le
2
Mooij, Marieke K. de
2
Moon, Byeong-joon
2
Palihawadana, Dayananda
2
Papadopoulos, Nicolas G.
2
Pelsmacker, Patrick de
2
Schlegelmilch, Bodo B.
2
Seo, Yuri
2
Shukla, Paurav
2
Theodosiou, Marios
2
more ...
less ...
Institution
All
Erasmus Research Institute of Management
7
Published in...
All
ERIM report series research in management
International marketing review
Journal of interactive marketing
Journal of business research : JBR
2,005
Journal of retailing and consumer services
1,943
International journal of consumer studies
770
International journal of hospitality management
723
Psychology & marketing
663
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
434
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
393
NBER Working Paper
382
Journal of fashion marketing and management
379
The journal of brand management : an international journal
361
European journal of marketing : EJM
349
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
336
Journal of international consumer marketing
322
Journal of travel and tourism marketing
317
Journal of marketing management : MM
309
Journal of retailing
306
International journal of retail & distribution management
304
Cogent business & management
303
SpringerLink / Bücher
299
Tourism management : research, policies, practice
298
Journal of marketing
296
Journal of marketing communications
295
The international review of retail, distribution and consumer research
295
Marketing letters : a journal of research in marketing
293
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
285
Journal of the Academy of Marketing Science
275
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
274
Technological forecasting & social change : an international journal
268
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
261
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
258
Journal of economic psychology : research in economic psychology and behavioral economics
253
more ...
less ...
Source
All
ECONIS (ZBW)
197
Showing
1
-
10
of
197
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Paradoxes of modernist consumption - reading fashions
Dolfsma, Wilfred
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002103707
Saved in:
2
Country of origin effects on
brand
image,
brand
evaluation, and purchase intention : a closer look at Seoul, New York, and Paris
fashion
collection
Kim, Namhoon
;
Chun, Eunha
;
Ko, Eunju
- In:
International marketing review
34
(
2017
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011674203
Saved in:
3
Luxury
fashion
retailers' localised marketing strategies in practice : evidence from China
Bai, Huifeng
;
McColl, Julie
;
Moore, Christopher
- In:
International marketing review
39
(
2022
)
2
,
pp. 352-370
Persistent link: https://www.econbiz.de/10013396200
Saved in:
4
Negative and positive contamination in secondhand
fashion
consumption : does culture matter?
Kim, Naeun
;
Jin, Byoungho
;
Kim, Terry Haekyung
- In:
International marketing review
40
(
2023
)
6
,
pp. 1509-1530
Persistent link: https://www.econbiz.de/10014470396
Saved in:
5
Status consumption in cross-national context : socio-psychological,
brand
and situational antecedents
Shukla, Paurav
- In:
International marketing review
27
(
2010
)
1
,
pp. 108-129
Persistent link: https://www.econbiz.de/10003949175
Saved in:
6
"What? I thought Samsung was Japanese" : accurate or not, perceived country of origin matters
Magnusson, Peter
;
Westjohn, Stanford A.
;
Zdravkovic, Srdan
- In:
International marketing review
28
(
2011
)
5
,
pp. 454-472
Persistent link: https://www.econbiz.de/10009305317
Saved in:
7
The impact of comparative affective states on online
brand
perceptions : a five-country study
Siamagka, Nikoletta-Theofania
;
Christodoulides, George
; …
- In:
International marketing review
32
(
2015
)
3/4
,
pp. 438-454
Persistent link: https://www.econbiz.de/10011342712
Saved in:
8
The
brand
origin meaning transfer model (BOMT) : an integrative theoretical model
D'Antone, Simona
;
Merunka, Dwight
- In:
International marketing review
32
(
2015
)
6
,
pp. 713-731
Persistent link: https://www.econbiz.de/10011517602
Saved in:
9
The impact of
brand
gender on
brand
equity : findings from a large-scale cross-cultural study in ten countries
Lieven, Theo
;
Hildebrand, Christian
- In:
International marketing review
33
(
2016
)
2
,
pp. 178-195
Persistent link: https://www.econbiz.de/10011518461
Saved in:
10
The impact of repeated ad exposure on spillover from low fit extensions to a global
brand
Lane, Vicki R.
;
Fastoso, Fernando
- In:
International marketing review
33
(
2016
)
2
,
pp. 298-318
Persistent link: https://www.econbiz.de/10011518668
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->