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Characteristics of online group-buying website and consumers intention to revisit : the moderating effects of visit channels
Che, Tong; Peng, Zeyu; Hua, Zhongsheng - In: Electronic commerce research 16 (2016) 2, pp. 171-188
Persistent link: https://www.econbiz.de/10011527503
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A persuasive-based latent class segmentation analysis of luxury brand websites
Díaz, Estrella; Martín-Consuegra, David; Estelami, Hooman - In: Electronic commerce research 16 (2016) 3, pp. 401-424
Persistent link: https://www.econbiz.de/10011556572
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Optimal rebate strategy for an online retailer with a cashback platform : commission-driven or marketing-based?
Mu, Lifeng; Tang, Xin; Sugumaran, Vijayan; Xu, Wei; … - In: Electronic commerce research 23 (2023) 1, pp. 475-510
Persistent link: https://www.econbiz.de/10014251719
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Innovative Internet video consuming based on media analysis techniques
Lian, Shiguo - In: Electronic commerce research 11 (2011) 1, pp. 75-89
Persistent link: https://www.econbiz.de/10008856434
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The role of social media in affective trust building in customer-supplier relationships
Calefato, Fabio; Lanubile, Filippo; Novielli, Nicole - In: Electronic commerce research 15 (2015) 4, pp. 453-482
Persistent link: https://www.econbiz.de/10011400944
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eWOM persuasiveness : do eWOM platforms and product type matter?
Tsao, Wen-Chin; Hsieh, Ming-Tsang - In: Electronic commerce research 15 (2015) 4, pp. 509-541
Persistent link: https://www.econbiz.de/10011400946
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The influence of Facebook advertising on cognitive attitudes amid Generation Y
Duffett, Rodney Graeme - In: Electronic commerce research 15 (2015) 2, pp. 243-267
Persistent link: https://www.econbiz.de/10011300661
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Factors affecting privacy dislosure on social network sites : an integrated model
Xu, Feng; Michael, Katina; Chen, Xi - In: Electronic commerce research 13 (2013) 2, pp. 151-168
Persistent link: https://www.econbiz.de/10009749964
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Electronic word-of-mouth and online reviews in tourism services : the use of twitter by tourists
Sotiriadis, Marios D.; Van Zyl, Cinà - In: Electronic commerce research 13 (2013) 1, pp. 103-124
Persistent link: https://www.econbiz.de/10009725048
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Sponsored search auctions : an overview of research with emphasis on game theoretic aspects
Maillé, Patrick; Markakis, Evangelos; Naldi, Maurizio; … - In: Electronic commerce research 12 (2012) 3, pp. 265-300
Persistent link: https://www.econbiz.de/10009663939