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~isPartOf:"European Sport management quarterly : ESMQ"
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Consumer behaviour
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Professional sports
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Sport
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Sports
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Austauschtheorie
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Emotion
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Social exchange theory
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Kim, Yu Kyoum
7
Kwak, Dae Hee
3
Hirt, Edward R.
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Kim, Jun Woo
2
Magnusen, Marshall
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Biscaia, Rui
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European Sport management quarterly : ESMQ
Journal of sport management : the official journal of the North American Society of Sport Management
12
International Journal of Sports Marketing and Sponsorship
9
Sport management review
7
International journal of sports marketing & sponsorship
5
International journal of sport management and marketing : IJSMM
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
Journal of management & organization : journal of Australian and New Zealand Academy of Management
2
The journal of business & industrial marketing
2
Thunderbird international business review
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
International Journal of Business Administration
1
Journal of Business & Industrial Marketing
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Journal of management & organization : JMO
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Journal of nonprofit & public sector marketing
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Sport Management Review
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ECONIS (ZBW)
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1
Exploring the role of emotions on sport consumers' behavioral and cognitive responses to marketing stimuli
Kwak, Dae Hee
;
Kim, Yu Kyoum
;
Hirt, Edward R.
- In:
European Sport management quarterly : ESMQ
11
(
2011
)
3
,
pp. 225-250
Persistent link: https://www.econbiz.de/10009260869
Saved in:
2
A relationship marketing catalyst : the salience of reciprocity to sport organization ; sport consumer relationships
Magnusen, Marshall
;
Kim, Jun Woo
;
Kim, Yu Kyoum
- In:
European Sport management quarterly : ESMQ
12
(
2012
)
5
,
pp. 501-524
Persistent link: https://www.econbiz.de/10009691098
Saved in:
3
Psychological capital in sport organizations : hope, efficacy, resilience, and optimism among employees in sport (HEROES)
Kim, Minjung
;
Perrewé, Pamela L.
;
Kim, Yu Kyoum
;
Kim, …
- In:
European Sport management quarterly : ESMQ
17
(
2017
)
5
,
pp. 659-680
Persistent link: https://www.econbiz.de/10011846445
Saved in:
4
Feelings of gratitude : a mechanism for consumer reciprocity
Kim, Yu Kyoum
;
Smith, Robert D.
;
Kwak, Dae Hee
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
3
,
pp. 307-329
Persistent link: https://www.econbiz.de/10011890929
Saved in:
5
Service quality and its effects on consumer outcomes : a meta-analytic review in spectator sport
Biscaia, Rui
;
Yoshida, Masayuki
;
Kim, Yu Kyoum
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
3
,
pp. 897-921
Persistent link: https://www.econbiz.de/10014283560
Saved in:
6
A relationship marketing catalyst: the salience of reciprocity to sport organizationsport consumer relationships
Magnusen, Marshall
;
Kim, Jun Woo
;
Kim, Yu Kyoum
- In:
European Sport management quarterly : ESMQ
12
(
2012
)
5
,
pp. 501-524
Persistent link: https://www.econbiz.de/10010045206
Saved in:
7
Exploring the Role of Emotions on Sport Consumers' Behavioral and Cognitive Responses to Marketing Stimuli
Kwak, Dae Hee
;
Kim, Yu Kyoum
;
Hirt, Edward R.
- In:
European Sport management quarterly : ESMQ
11
(
2011
)
3
,
pp. 225-251
Persistent link: https://www.econbiz.de/10009178832
Saved in:
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