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Robust assortment optimization under sequential product unavailability
Mehrani, Saharnaz; Sefair, Jorge A. - In: European journal of operational research : EJOR 303 (2022) 3, pp. 1027-1043
Persistent link: https://www.econbiz.de/10013366178
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Effects of intuitive judgments on consumer assortment evaluations
Piris, Yolande; Guibert, Nathalie - In: The journal of consumer marketing 32 (2015) 3, pp. 137-144
Persistent link: https://www.econbiz.de/10011376687
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The impact of product assortment size and attribute quantity on information searches
Dörnyei, Krisztina Rita; Krystallis, Athanasios; … - In: The journal of consumer marketing 34 (2017) 3, pp. 191-201
Persistent link: https://www.econbiz.de/10011694822
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Differentiating high involved product by trivial attributes for product line extension strategy
Sun, Pi-chuan - In: European journal of marketing : EJM 44 (2010) 11/12, pp. 1557-1575
Persistent link: https://www.econbiz.de/10008773212
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Satisfaction with service recovery : moderating effect of age in word-of-mouth
Moliner-Velázquez, Beatriz; Ruiz-Molina, María-Eugenia; … - In: The journal of consumer marketing 32 (2015) 6, pp. 470-484
Persistent link: https://www.econbiz.de/10011485855
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Multi-level loyalty program rewards and their effects on top-tier customers and second-tier customers
Colliander, Jonas; Söderlund, Magnus; Szugalski, Stefan - In: The journal of consumer marketing 33 (2016) 3, pp. 162-171
Persistent link: https://www.econbiz.de/10011523178
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The three-machine proportionate open shop and mixed shop minimum makespan problems
Koulamas, Christos; Kyparisis, George J. - In: European journal of operational research : EJOR 243 (2015) 1, pp. 70-74
Persistent link: https://www.econbiz.de/10010492328
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Delivery pattern and transportation planning in grocery retailing
Holzapfel, Andreas; Hübner, Alexander; Kuhn, Heinrich; … - In: European journal of operational research : EJOR 252 (2016) 1, pp. 54-68
Persistent link: https://www.econbiz.de/10011449118
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Psychographics of comparison shoppers
Mittal, Banwari - In: The journal of consumer marketing 33 (2016) 1, pp. 20-31
Persistent link: https://www.econbiz.de/10011472837
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Fighting store brands through the strategic timing of pricing and advertising decisions
Karray, Salma; Martín Herrán, Guiomar - In: European journal of operational research : EJOR 275 (2019) 2, pp. 635-647
Persistent link: https://www.econbiz.de/10011993549