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European journal of marketing : EJM
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324
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Journal of advertising research
237
International journal of advertising : the review of marketing communications
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58
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American journal of agricultural economics
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ECONIS (ZBW)
83
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1
Segmentation in social marketing : insights from the European Union's multi-country, antismoking campaign
Walsh, Gianfranco
;
Hassan, Louise M.
;
Shiu, Edward
; …
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1140-1164
Persistent link: https://www.econbiz.de/10008650635
Saved in:
2
Self-concept, emotions and consumer coping : smoking across Europe
Hamilton, Kathy
;
Hassan, Louise
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1101-1120
Persistent link: https://www.econbiz.de/10008650637
Saved in:
3
Clean indoor air : public demand for smoking bans
Claycomb, Cindy
;
Headley, Dean
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1293-1313
Persistent link: https://www.econbiz.de/10009787168
Saved in:
4
Embracing ethical fields : constructing consumption in the margins
Shaw, Deirdre
;
Riach, Kathleen
- In:
European journal of marketing : EJM
45
(
2011
)
7/8
,
pp. 1051-1067
Persistent link: https://www.econbiz.de/10009267054
Saved in:
5
Deconstructing consumer discipline : how self-management is experienced in the marketplace
Cronin, James Martin
;
McCarthy, Mary
;
Delaney, Mary
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1902-1922
Persistent link: https://www.econbiz.de/10011449353
Saved in:
6
Product-agency benefits : consumer perspectives and strategic implications
Otnes, Cele
;
Ruth, Julie A.
;
Crosby, Elizabeth Marie
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 878-898
Persistent link: https://www.econbiz.de/10010388105
Saved in:
7
Homogeneity, "glocalism" or somewhere in between? : a literary interpretation of identity in the era of globalization
Burgh-Woodman, Helene Cecilia de
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 288-313
Persistent link: https://www.econbiz.de/10010344077
Saved in:
8
Anti-consumption and consumer resistance : concepts, concerns, conflicts and convergence
In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1561 - 1819
Persistent link: https://www.econbiz.de/10009539412
Saved in:
9
Rethinking resistance and anti-consumption behaviours in the light of the concept of deviance
Amine, Abdelmajid
;
Gicquel, Yohan
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1809-1819
Persistent link: https://www.econbiz.de/10009539425
Saved in:
10
Consumer cynicism : from resitance to anti-consumption in a disenchanted world?
Odou, Philippe
;
Pechpeyrou, Pauline de
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1799-1808
Persistent link: https://www.econbiz.de/10009539427
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