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European journal of marketing : EJM
Journal of marketing research : JMR
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
15
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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Research report / Graduate School Research Institute Systems, Organisations and Management
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International Series in Quantitative Marketing
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Journal of Business & Economic Statistics
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Psychometrika
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Applied economics
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Economics letters
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Conjoint measurement : methods and applications
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European Journal of Operational Research
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Fundamentals of marketing research ; Vol. 6
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International Journal of Forecasting
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Journal of behavioral decision making
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Journal of the Academy of Marketing Science
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Marketing : journal of research and management
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Schmalenbach Business Review (sbr)
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Schmalenbach business review : sbr
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Improving pharmacy store performance : the merits of over-the-counter drugs
Wieringa, Jaap E.
;
Reber, Katrin Christiane
;
Leeflang, Peter
- In:
European journal of marketing : EJM
49
(
2015
)
7/8
,
pp. 1276-1299
Persistent link: https://www.econbiz.de/10011338672
Saved in:
2
Bridging the gap : reflections on theorizing with managers
Leeflang, Peter
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1153-1160
Persistent link: https://www.econbiz.de/10011725644
Saved in:
3
Multi-unit price promotions and their impact on purchase decisions and sales
Drechsler, Salome
;
Leeflang, Peter
;
Bijmolt, Tammo H. A.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
5/6
,
pp. 1049-1074
Persistent link: https://www.econbiz.de/10011708832
Saved in:
4
Antecedents to strategic flexibility : management cognition, firm resources and strategic options
Combe, Ian A.
;
Rudd, John M.
;
Leeflang, Peter
; …
- In:
European journal of marketing : EJM
46
(
2012
)
10
,
pp. 1320-1339
Persistent link: https://www.econbiz.de/10009661195
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