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Effectiveness of retail joint promotions under different channel structures
Karray, Salma - In: European journal of operational research : EJOR 210 (2011) 3, pp. 745-751
Persistent link: https://www.econbiz.de/10008990032
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Supply chain efficiency and security : coordination for collaborative investment in technology
Lee, Jongkuk; Palekar, Udatta S.; Qualls, William J. - In: European journal of operational research : EJOR 210 (2011) 3, pp. 568-578
Persistent link: https://www.econbiz.de/10008990067
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Optimizing online recurring promotions for dual-channel retailers : segmented markets with multiple objectives
Jiang, Yuanchun; Liu, Yezheng; Shang, Jennifer; … - In: European journal of operational research : EJOR 267 (2018) 2, pp. 612-627
Persistent link: https://www.econbiz.de/10011812537
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Marketing-driven channel coordination with revenue-sharing contracts under price promotion to end-customers
Sheu, Jiuh Biing - In: European journal of operational research : EJOR 214 (2011) 2, pp. 246-255
Persistent link: https://www.econbiz.de/10009306376
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Promoting end-of-season product through online channel in an uncertain market
Chen, Pingping; Zhao, Ruiqing; Yan, Yingchen; Zhou, Chi - In: European journal of operational research : EJOR 295 (2021) 3, pp. 935-948
Persistent link: https://www.econbiz.de/10012622422
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Revenue-sharing versus wholesale price mechanisms under different channel power structures
Pan, Kewen; Lai, K. K.; Leung, Stephen C. H.; Xiao, Di - In: European journal of operational research : EJOR 203 (2010) 2, pp. 532-538
Persistent link: https://www.econbiz.de/10003943925
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The impact of digital channel distribution on the experience goods industry
Khouja, Moutaz; Wang, Yulan - In: European journal of operational research : EJOR 207 (2010) 1, pp. 481-491
Persistent link: https://www.econbiz.de/10003997289
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Introduction of a second channel : implications for pricing and profits
Huang, Wei; Swaminathan, Jayashankar M. - In: European journal of operational research : EJOR 194 (2009) 1, pp. 258-279
Persistent link: https://www.econbiz.de/10003835456
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Periodicity of pricing and marketing efforts in a distribution channel
Karray, Salma - In: European journal of operational research : EJOR 228 (2013) 3, pp. 635-647
Persistent link: https://www.econbiz.de/10009758064
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A note on channel performance under consignment contract with revenue sharing
Li, Sijie; Hua, Zhongsheng - In: European journal of operational research : EJOR 184 (2008) 2, pp. 793-796
Persistent link: https://www.econbiz.de/10003768341