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European journal of operational research : EJOR
Journal of business research : JBR
81
Journal of retailing and consumer services
71
Journal of retailing
52
Journal of promotion management : JPM
46
Journal of marketing research : JMR
41
International review on public and non-profit marketing
30
Marketing Science
30
Psychology & marketing
29
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26
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Journal of promotion management : innovations in planning and applied research
23
Journal of the Academy of Marketing Science
23
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
22
Journal of marketing communications
22
SpringerLink / Bücher
21
European journal of marketing : EJM
20
International journal of hospitality management
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
The international review of retail, distribution and consumer research
16
International journal of production economics
15
International journal of retail & distribution management
15
European Journal of Marketing
14
Journal of Product & Brand Management
14
Journal of business ethics : JOBE
14
Journal of consumer behaviour : an international research review
14
The journal of consumer marketing
14
Journal of Consumer Marketing
13
The journal of product & brand management
13
Quantitative marketing and economics : QME
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Journal of nonprofit & public sector marketing
11
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Asia Pacific journal of marketing and logistics
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Discussion Paper / Tilburg University, Center for Economic Research
10
Information systems research : ISR
10
International journal of advertising : the review of marketing communications
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International journal of market research
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Journal of advertising research
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1
The leader multipurpose shopping location problem
Lüer-Villagra, Armin
;
Marianov, Vladimir
;
Eiselt, Horst A.
- In:
European journal of operational research : EJOR
302
(
2022
)
2
,
pp. 470-481
Persistent link: https://www.econbiz.de/10013269812
Saved in:
2
Trade-in operations under retail competition : effects of brand loyalty
Tang, Fei
;
Dai, Ying
;
Ma, Zujun
;
Choi, Tsan-Ming
- In:
European journal of operational research : EJOR
310
(
2023
)
1
,
pp. 397-414
Persistent link: https://www.econbiz.de/10014340185
Saved in:
3
Prices, promotions, and channel profitability : was the conventional wisdom mistaken?
Martín Herrán, Guiomar
;
Sigué, Simon Pierre
- In:
European journal of operational research : EJOR
211
(
2011
)
2
,
pp. 415-425
Persistent link: https://www.econbiz.de/10008905379
Saved in:
4
Inventory and sales effort management under unobservable lost sales
Heese, Hans Sebastian
;
Swaminathan, Jayashankar M.
- In:
European journal of operational research : EJOR
207
(
2010
)
3
,
pp. 1263-1268
Persistent link: https://www.econbiz.de/10008702308
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5
Effectiveness of retail joint promotions under different channel structures
Karray, Salma
- In:
European journal of operational research : EJOR
210
(
2011
)
3
,
pp. 745-751
Persistent link: https://www.econbiz.de/10008990032
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6
Marketing-driven channel coordination with revenue-sharing contracts under price promotion to end-customers
Sheu, Jiuh Biing
- In:
European journal of operational research : EJOR
214
(
2011
)
2
,
pp. 246-255
Persistent link: https://www.econbiz.de/10009306376
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7
Online retailers' promotional pricing, free-shipping threshold, and inventory decisions : a simulation-based analysis
Becerril-Arreola, Rafael
;
Leng, Mingming
;
Parlar, Mahmut
- In:
European journal of operational research : EJOR
230
(
2013
)
2
,
pp. 272-283
Persistent link: https://www.econbiz.de/10009771849
Saved in:
8
Demand forecasting with high dimensional data : the case of SKU retail sales forecasting with intra- and inter-category promotional information
Ma, Shaohui
;
Fildes, Robert
;
Huang, Tao
- In:
European journal of operational research : EJOR
249
(
2016
)
1
,
pp. 245-257
Persistent link: https://www.econbiz.de/10011435824
Saved in:
9
Primal and dual dynamic Luenberger productivity indicators
Oude Lansink, Alfons G. J. M.
;
Stefanou, Spiro E.
; …
- In:
European journal of operational research : EJOR
241
(
2015
)
2
,
pp. 555-563
Persistent link: https://www.econbiz.de/10010487971
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10
Trade deals and/or on-package coupons
Martín Herrán, Guiomar
;
Sigué, Simon Pierre
- In:
European journal of operational research : EJOR
241
(
2015
)
2
,
pp. 541-554
Persistent link: https://www.econbiz.de/10010487972
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