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European journal of operational research : EJOR
Journal of business research : JBR
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
148
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1
Modeling the dynamics of online review life cycle : role of social and economic moderations
Jiang, Guoyin
;
Shang, Jennifer
;
Liu, Wenping
;
Feng, Xiaodong
- In:
European journal of operational research : EJOR
285
(
2020
)
1
,
pp. 360-379
Persistent link: https://www.econbiz.de/10012239573
Saved in:
2
Word-Of-Mouth and estimating demand based on network structure and epidemic models
Pazoki, Mostafa
;
Samarghandi, Hamed
- In:
European journal of operational research : EJOR
291
(
2021
)
1
,
pp. 323-334
Persistent link: https://www.econbiz.de/10012495310
Saved in:
3
Public health interventions in the face of pandemics : network structure, social distancing, and heterogeneity
Ghaderi, Mohammad
- In:
European journal of operational research : EJOR
298
(
2022
)
3
,
pp. 1016-1031
Persistent link: https://www.econbiz.de/10013206920
Saved in:
4
Predicting adolescent social networks to stop smoking in secondary schools
Fetta, Angelico
;
Harper, Paul R.
;
Knight, Vincent
; …
- In:
European journal of operational research : EJOR
265
(
2018
)
1
,
pp. 263-276
Persistent link: https://www.econbiz.de/10011805431
Saved in:
5
Phase-type distribution of customer relationship with Markovian response and marketing expenditure decision on the customer lifetime value
Ma, Ming
;
Li, Zehui
;
Chen, Jinyuan
- In:
European journal of operational research : EJOR
187
(
2008
)
1
,
pp. 313-326
Persistent link: https://www.econbiz.de/10003769207
Saved in:
6
Analysis of customer lifetime value and marketing expenditure decisions through a Markovian-based model
Ekinci, Yeliz
;
Ülengin, Füsun
;
Uray, Nimet
;
Ülengin, …
- In:
European journal of operational research : EJOR
237
(
2014
)
1
,
pp. 278-288
Persistent link: https://www.econbiz.de/10010378607
Saved in:
7
A nonhomogeneous hidden Markov model of response dynamics and mailing optimization in direct marketing
Ma, Shaohui
;
Hou, Lu
;
Yao, Wensong
;
Lee, Baozhen
- In:
European journal of operational research : EJOR
253
(
2016
)
2
,
pp. 514-523
Persistent link: https://www.econbiz.de/10011490380
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8
Modeling churn using customer lifetime value
Glady, Nicolas
;
Baesens, Bart
;
Croux, Christophe
- In:
European journal of operational research : EJOR
197
(
2009
)
1
,
pp. 402-411
Persistent link: https://www.econbiz.de/10003829082
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9
A DEA-based approach to customer value analysis
Cherchye, Laurens
;
Rock, Bram de
;
Dierynck, Bart
; …
- In:
European journal of operational research : EJOR
308
(
2023
)
3
,
pp. 1319-1331
Persistent link: https://www.econbiz.de/10014311896
Saved in:
10
Autonomous and advertising-dependent 'word of mouth' under costly dynamic pricing
El Ouardighi, Fouad
;
Feichtinger, Gustav
;
Grass, Dieter
; …
- In:
European journal of operational research : EJOR
251
(
2016
)
3
,
pp. 860-872
Persistent link: https://www.econbiz.de/10011449000
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