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Rugman, Alan M.
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European management journal
SpringerLink / Bücher
1,136
European Journal of Marketing
463
Journal of business research : JBR
446
Springer eBook Collection
398
Europäische Hochschulschriften / 5
266
Strategic management journal
262
Industrial marketing management : the international journal for industrial and high-tech firms
237
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219
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208
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199
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163
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115
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110
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109
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98
California management review
94
International Food and Agribusiness Management Review
94
Technology analysis & strategic management
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International journal of production economics
89
essentials
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81
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81
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ECONIS (ZBW)
86
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1
Multiple perspectives of performance measures
Chenhall, Robert H.
;
Langfield-Smith, Kim
- In:
European management journal
25
(
2007
)
4
,
pp. 266-282
Persistent link: https://www.econbiz.de/10003541499
Saved in:
2
The
marketing
department's reputation in the firm
Gök, Osman
;
Peker, Sinem
;
Hacioglu, Gungor
- In:
European management journal
33
(
2015
)
5
,
pp. 366-380
Persistent link: https://www.econbiz.de/10011410642
Saved in:
3
A scientific realism perspective on scientific progress in
marketing
: an analysis of theory testing in
marketing
's major journals
Kenworthy, Thomas P.
;
Sparks, John R.
- In:
European management journal
34
(
2016
)
5
,
pp. 466-474
Persistent link: https://www.econbiz.de/10011597795
Saved in:
4
Thriving through turbulence : lessons from
marketing
academia and
marketing
practice
Hoekstra, Janita Cornelia
;
Leeflang, Peter
- In:
European management journal
41
(
2023
)
5
,
pp. 730-743
Persistent link: https://www.econbiz.de/10014495945
Saved in:
5
Contactless
marketing
management of fashion brands in the digital age
Cho, Minjung
;
Yun, Hyesu
;
Ko, Eunju
- In:
European management journal
41
(
2023
)
4
,
pp. 512-520
Persistent link: https://www.econbiz.de/10014437749
Saved in:
6
How social media practices shape family business performance : the wine industry case study
Obermayer, Nora
;
Kővári, Edit
;
Leinonen, Jaana
;
Bak, Gerda
- In:
European management journal
40
(
2022
)
3
,
pp. 360-371
Persistent link: https://www.econbiz.de/10013326795
Saved in:
7
What is the right outsourcing strategy for your process?
McIvor, Ronan
- In:
European management journal
26
(
2008
)
1
,
pp. 24-34
Persistent link: https://www.econbiz.de/10003651329
Saved in:
8
Globalisation or regionalisation? : the strategies of the world's largest food and beverage MNEs
Filippaios, Fragkiskos
;
Rama, Ruth
- In:
European management journal
26
(
2008
)
1
,
pp. 59-72
Persistent link: https://www.econbiz.de/10003651375
Saved in:
9
A regional solution to the strategy and structure of multinationals
Rugman, Alan M.
;
Verbeke, Alain
- In:
European management journal
26
(
2008
)
5
,
pp. 305-313
Persistent link: https://www.econbiz.de/10003774157
Saved in:
10
A management perspective on market dynamics : stabilizing and destabilizing strategies in the US defense industry
Depeyre, Colette
;
Dumez, Hervé
- In:
European management journal
27
(
2009
)
2
,
pp. 90-99
Persistent link: https://www.econbiz.de/10003822735
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