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~isPartOf:"Global business review"
~language:"eng"
~subject:"Brand image"
~subject:"Customer satisfaction"
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Brand image
Customer satisfaction
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Beig, Faseeh Amin
2
Arif, Imtiaz
1
Aslam, Wajeeha
1
Bapat, Dhananjay
1
Bayarassou, Oula
1
Becheur, Imene
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1
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1
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1
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1
Mittal, Divya
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Nandy, Subarna
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Popli, Sapna
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Ratan Agrawal, Shiv
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Global business review
Journal of retailing and consumer services
305
Journal of business research : JBR
228
International journal of hospitality management
157
The journal of services marketing
111
The journal of product & brand management
83
Journal of hospitality marketing & management
73
Journal of travel and tourism marketing
73
The journal of brand management : an international journal
71
Cogent business & management
68
The service industries journal
68
Asia Pacific journal of marketing and logistics
63
Tourism management : research, policies, practice
61
International journal of contemporary hospitality management
60
Industrial marketing management : the international journal for industrial and high-tech firms
57
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
55
Journal of strategic marketing
53
Journal of service management
47
Psychology & marketing
47
Journal of service research : JSR
46
Services marketing quarterly
46
Service business
44
Journal of the Academy of Marketing Science
43
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
42
European journal of marketing : EJM
39
The international journal of bank marketing : IJBM
38
The journal of business & industrial marketing
38
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
35
The TQM journal : the international review of organizational improvement
35
International journal of electronic customer relationship management : IJECRM
33
Marketing intelligence & planning
33
International journal of electronic marketing and retailing : IJEMR
30
International journal of internet marketing and advertising : IJIMA
30
Journal of service research
30
The international review of retail, distribution and consumer research
29
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
28
Journal of marketing
28
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
28
Total quality management & business excellence
28
Journal of retailing
27
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
26
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ECONIS (ZBW)
18
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1
Exploring consumer purchase behaviour : foreign versus local brands
Kashi, Alireza Nalchi
- In:
Global business review
14
(
2013
)
4
,
pp. 587-600
Persistent link: https://www.econbiz.de/10010258599
Saved in:
2
Experiencing flavourful fun : delighting customers the RB way
Tripathi, Vibhuti
;
Tandon, Anushree
;
Gupta, Ashish
- In:
Global business review
16
(
2015
)
2
,
pp. 341-347
Persistent link: https://www.econbiz.de/10011410133
Saved in:
3
Impact of brand experience on brand equity of online shopping portals : a study of select e-commerce sites in the state of Jammu and Kashmir
Beig, Faseeh Amin
;
Nika, Fayaz Ahmad
- In:
Global business review
23
(
2022
)
1
,
pp. 156-175
Persistent link: https://www.econbiz.de/10012822105
Saved in:
4
Drivers of brand engagement : the role of brand communities
Dass, Sumanjit
;
Sethi, Rahul
;
Popli, Sapna
;
Saxena, V. N.
- In:
Global business review
22
(
2021
)
5
,
pp. 1216-1231
Persistent link: https://www.econbiz.de/10012660330
Saved in:
5
Effects of social media marketing and selected marketing constructs on stages of brand loyalty
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Global business review
22
(
2021
)
3
,
pp. 650-673
Persistent link: https://www.econbiz.de/10012591346
Saved in:
6
Identifying the critical success factors of telecom switching barriers using the AHP
Jacob, Reuban
;
Subramoniam, Suresh
- In:
Global business review
22
(
2021
)
3
,
pp. 767-779
Persistent link: https://www.econbiz.de/10012591413
Saved in:
7
Romancing the brands on social media
Beig, Faseeh Amin
;
Khan, Mohammad Furqan
- In:
Global business review
23
(
2022
)
3
,
pp. 841-862
Persistent link: https://www.econbiz.de/10013256877
Saved in:
8
A framework of online customer experience : an Indian perspective
Bhattacharya, Arijit
;
Srivastava, Manjari
- In:
Global business review
21
(
2020
)
3
,
pp. 800-817
Persistent link: https://www.econbiz.de/10012259395
Saved in:
9
Structuring technology applications for enhanced customer experience : evidence form India air trevellers
Majra, Hufrish
;
Saxena, Rajan
;
Jha, Sumi
;
Jagannathan, …
- In:
Global business review
17
(
2016
)
2
,
pp. 351-374
Persistent link: https://www.econbiz.de/10011583104
Saved in:
10
Study of the relationship among the factors of brand equity : a study on fast-food brands
Singh, Pankaj Kumar
;
Pattanayak, Jamini Kanta
- In:
Global business review
17
(
2016
)
5
,
pp. 1227-1239
Persistent link: https://www.econbiz.de/10011644132
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