Narrow search
Showing 1 - 2 of 2
Cover Image
An online marketing strategies assessment for companies in airlines and entertainment industries in Malaysia
Nathan, Robert Jeyakumar; Chiun, Desmond Chong Fook; … - In: Handbook of research on leveraging consumer psychology …, (pp. 1-15). 2017
Persistent link: https://www.econbiz.de/10011528805
Cover Image
Moderating effect of races towards consumers' feeling of TCM usage
Dyana Mui Ling Chang; Adeline Yin Ling Tam; Mohd Suki, … - In: Handbook of research on leveraging consumer psychology …, (pp. 306-323). 2017
Persistent link: https://www.econbiz.de/10011528999