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Part-time practice in healthcare : impact on operational versus medical performance
Kogan, Konstantin; Panizel, Rafi; Perlman, Yael - In: Health marketing quarterly 35 (2018) 2, pp. 85-99
Persistent link: https://www.econbiz.de/10011979322
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The four Ps of patient experience : a new strategic framework informed by theory and practice
Kash, Bita A.; McKahan, Molly; Tomaszewski, Lesley; … - In: Health marketing quarterly 35 (2018) 4, pp. 313-325
Persistent link: https://www.econbiz.de/10011979399
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Patients' preferences for family medicine physicians' video biographies
Perrault, Evan K. - In: Health marketing quarterly 33 (2016) 4, pp. 342-352
Persistent link: https://www.econbiz.de/10011628493
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An empirical analysis of the public's attitudes toward advertising hospital services : a comparative cross-sectional study
Moser, H. R.; Freeman, Gordon L. - In: Health marketing quarterly 31 (2014) 1, pp. 13-30
Persistent link: https://www.econbiz.de/10010362783
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More than the bottom line : exploring social responsibility practices in hospital settings in the United States
Li, Jo-Yun; Tian, Shiyun; Carter, Jackson; Wen, Jing - In: Health marketing quarterly 38 (2021) 4, pp. 297-314
Persistent link: https://www.econbiz.de/10012802277
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Patient consideration of local hospital, center of excellence, and medical tourism options for surgery
Yoo, Boonghee; Thelen, Shawn T.; Harrison, Kristina - In: Health marketing quarterly 40 (2023) 2, pp. 119-140
Persistent link: https://www.econbiz.de/10014295039
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A health fundraising experiment using the "foot-in-the-door" technique
Comello, Maria Leonora G.; Myrick, Jessica Gall; … - In: Health marketing quarterly 33 (2016) 3, pp. 206-220
Persistent link: https://www.econbiz.de/10011584745
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People and place attachment : exploring compliance in neighborhood health centers
Rosenbaum, Mark; Kuppelwieser, Volker; Contreras … - In: Health marketing quarterly 40 (2023) 4, pp. 375-395
Persistent link: https://www.econbiz.de/10014422172
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Care provider perspectives on medical travel : a three-country study of destination hospitals
Garman, Andrew N.; Johnson, Tricia J.; Lynch, Elizabeth B. - In: Health marketing quarterly 33 (2016) 1, pp. 48-58
Persistent link: https://www.econbiz.de/10011460427
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Investigating healthcare brand communities : the impact of online hospital reviews
Church, E. Mitchell; Chakraborty, Subhajit - In: Health marketing quarterly 35 (2018) 2, pp. 120-133
Persistent link: https://www.econbiz.de/10011979329