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Walking the tight rope of coopetition : impact of competition and cooperation intensities and balance on firm innovation performance
Park, Byung-jin; Srivastava, Manish K.; Gnyawali, Devi R. - In: Industrial marketing management : the international … 43 (2014) 2, pp. 210-221
Persistent link: https://www.econbiz.de/10010364537
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Product radicalness and firm performance in B2B marketing : a moderated mediation model
Carmona-Lavado, Antonio; Gopalakrishnan, Shanthi; … - In: Industrial marketing management : the international … 85 (2020), pp. 58-68
Persistent link: https://www.econbiz.de/10012211983
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The role of horizontal and vertical new product alliances in responsive and proactive market orientations and performance of industrial manufacturing firms
Ozdemir, Sena; Kandemir, Destan; Eng, Teck Yong - In: Industrial marketing management : the international … 64 (2017), pp. 25-35
Persistent link: https://www.econbiz.de/10011738309
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Firm survival through a crisis : the influence of market orientation, marketing innovation and business strategy
Naidoo, Vikash - In: Industrial marketing management : the international … 39 (2010) 8, pp. 1311-1320
Persistent link: https://www.econbiz.de/10008807123
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Traveling into unexplored territory : radical innovativeness and the role networking, customers, and technologically turbulent environments
Eggers, Fabian; Kraus, Sascha; Covin, Jeffrey G. - In: Industrial marketing management : the international … 43 (2014) 8, pp. 1385-1393
Persistent link: https://www.econbiz.de/10010473303
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Boosting servitization through digitization : pathways and dynamic resource configurations for manufacturers
Coreynen, Wim; Matthyssens, Paul; Van Bockhaven, Wouter - In: Industrial marketing management : the international … 60 (2017), pp. 42-53
Persistent link: https://www.econbiz.de/10011672011
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The impact of SME internationalization on innovation : The mediating role of market and entrepreneurial orientation
Genc, Ebru; Dayan, Mumin; Genc, Omer Faruk - In: Industrial marketing management : the international … 82 (2019), pp. 253-264
Persistent link: https://www.econbiz.de/10012128079
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Marketing capabilities : antecedents and implications for B2B SME performance
Merrilees, Bill; Rundle-Thiele, Sharyn; Lye, Ashley - In: Industrial marketing management : the international … 40 (2011) 3, pp. 368-375
Persistent link: https://www.econbiz.de/10008991586
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Coopetition, organizational agility, and innovation performance in digital new ventures
Guo, Runping; Yin, Haobo; Liu, Xiao - In: Industrial marketing management : the international … 111 (2023), pp. 143-157
Persistent link: https://www.econbiz.de/10014368353
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How international SME's vicarious learning may improve their performance? : the role of absorptive capacity, strength of ties with local SMEs, and their prior success experiences
Ali, Imran; Ali, Murad; Salam, Mohammad Asif; Bhatti, … - In: Industrial marketing management : the international … 88 (2020), pp. 87-100
Persistent link: https://www.econbiz.de/10012285339