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Exercising power in asymmetric relationships : the use of private rules
Rindt, Jekaterina; Mouzas, Stefanos - In: Industrial marketing management : the international … 48 (2015), pp. 202-213
Persistent link: https://www.econbiz.de/10011346658
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Customer participation antecedents, profiles and value-in-use goals in complex B2B service exchange
Prior, Daniel D.; Keränen, Joona; Koskela, Sami - In: Industrial marketing management : the international … 82 (2019), pp. 131-147
Persistent link: https://www.econbiz.de/10012128008
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Do extant management control frameworks fit the alliance setting? : a descriptive analysis
Anderson, Shannon W.; Christ, Margaret H.; Dekker, Henrik C. - In: Industrial marketing management : the international … 46 (2015), pp. 36-53
Persistent link: https://www.econbiz.de/10011286979
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Strategies for improving new product adoption in uncertain environments : a selective review of the literature
Eng, Teck Yong; Quaia, Giulia - In: Industrial marketing management : the international … 38 (2009) 3, pp. 275-282
Persistent link: https://www.econbiz.de/10003840535
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Value and risk in business-to-business e-banking
Faroughian, Frank F.; Kalafatis, Stavros P.; Ledden, Lesley - In: Industrial marketing management : the international … 41 (2012) 1, pp. 68-81
Persistent link: https://www.econbiz.de/10009513222
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Interacting effects of uncertainties and institutional forces on information sharing in marketing channels
Jia, Flora Fang; Cai, Shaohan; Xu, Shen - In: Industrial marketing management : the international … 43 (2014) 5, pp. 737-746
Persistent link: https://www.econbiz.de/10010404136
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Networking under uncertainty : concepts and research agenda
Ford, David; Mouzas, Stefanos - In: Industrial marketing management : the international … 39 (2010) 6, pp. 956-962
Persistent link: https://www.econbiz.de/10008655077
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Relationship stability, trust and relational risk in marketing channels : evidence from China
Liu, Yi; Li, Yuan; Tao, Lei; Wang, Ying - In: Industrial marketing management : the international … 37 (2008) 4, pp. 432-446
Persistent link: https://www.econbiz.de/10003733198
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Gain-sharing in performance-based contracting : how risk and fairness drive business customers' willingness-to-switch to a gain-sharing arrangement
Keränen, Joona; Kienzler, Mario; Salonen, Anna; Terho, … - In: Industrial marketing management : the international … 115 (2023), pp. 172-184
Persistent link: https://www.econbiz.de/10014454886
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Risk, uncertainty, ignorance and myopia : their managerial implications for B2B firms
Oehmen, Josef; Locatelli, Giorgio; Wied, Morten; … - In: Industrial marketing management : the international … 88 (2020), pp. 330-338
Persistent link: https://www.econbiz.de/10012285371