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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of marketing research : JMR
172
International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of business research : JBR
90
SpringerLink / Bücher
78
Qualitative market research : an international journal
73
Journal of the Academy of Marketing Science
60
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Journal of marketing management : MM
55
Jahrbuch der Absatz- und Verbrauchsforschung
54
Marketing Intelligence & Planning
51
European Journal of Marketing
49
Europäische Hochschulschriften / 5
48
Qualitative Market Research: An International Journal
48
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Marketing letters : a journal of research in marketing
45
Gabler Edition Wissenschaft
43
International journal of market research
42
Marketing : ZFP ; journal of research and management
39
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
33
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Handbuch der Marktforschung
30
Journal of business economics : JBE
30
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Springer eBook Collection / Business and Economics
29
The marketing review
28
International journal of forecasting
27
Journal of advertising research
25
Marketing theory
23
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
23
Annals of marketing-mba
22
Lehrbuch
21
Organisation und praktische Anwendung
21
Die Betriebswirtschaft : DBW
20
Journal of marketing
20
Journal of retailing and consumer services
20
Market research handbook
20
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ECONIS (ZBW)
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1
Customer information resources advantage, marketing strategy and business performance : a market resources based view
Varadarajan, Rajan
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 89-97
Persistent link: https://www.econbiz.de/10012289349
Saved in:
2
Building markets for clean technologies : controversies, environmental concerns and economic worth
Doganova, Liliana
;
Karnøe, Peter
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 22-31
Persistent link: https://www.econbiz.de/10010481971
Saved in:
3
Micro-processes of public good social innovation in the Australian social impact investment market
Mollinger-Sahba, Ali
;
Flatau, Paul
;
Schepis, Daniel
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 428-445
Persistent link: https://www.econbiz.de/10012501927
Saved in:
4
Experienced professionals and doctoral study : a performative agenda
Kelly, Simon
;
Nicholson, John
;
Johnston, Paul
;
Duty, Dennis
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 232-243
Persistent link: https://www.econbiz.de/10012491042
Saved in:
5
Towards process research : presuppositions and the vine metaphor
Medlin, Christopher John
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 71-82
Persistent link: https://www.econbiz.de/10014226239
Saved in:
6
Antecedents and consequences of commitment in marketing research services: the client's perspective
Cater, Barbara
;
Zabkar, Vesna
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 785-797
Persistent link: https://www.econbiz.de/10003893190
Saved in:
7
Marketing of competence : exploring the resource-based content of value-for-customers through a case study analysis
Zerbini, Fabrizio
;
Golfetto, Francesca
;
Gibbert, Michael
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 784-798
Persistent link: https://www.econbiz.de/10003507266
Saved in:
8
Customer segments as moving targets : integrating customer value dynamism into segment instability logic
Blocker, Christopher P.
;
Flint, Daniel J.
- In:
Industrial marketing management : the international …
36
(
2007
)
6
,
pp. 810-822
Persistent link: https://www.econbiz.de/10003507271
Saved in:
9
The field of radical innovation : making sense of organizational cultures and radical innovation
Green, William
;
Cluley, Robert
- In:
Industrial marketing management : the international …
43
(
2014
)
8
,
pp. 1343-1350
Persistent link: https://www.econbiz.de/10010473316
Saved in:
10
Marketing research in medium-sized UK and US firms
Schlegelmilch, Bodo B.
- In:
Industrial marketing management : the international …
15
(
1986
)
3
,
pp. 177-182
Persistent link: https://www.econbiz.de/10001027942
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