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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Industrial marketing management : the international journal for industrial and high-tech firms
MPRA Paper
383
Journal of business research : JBR
324
NBER Working Papers
250
CEPR Discussion Papers
216
International journal of internet marketing and advertising : IJIMA
202
Journal of retailing and consumer services
183
IZA Discussion Papers
170
CESifo Working Paper
142
CESifo working papers
138
ZEW Discussion Papers
137
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
134
SpringerLink / Bücher
131
Economics Papers from University Paris Dauphine
124
International journal of advertising : the review of marketing communications
117
Journal of advertising research
115
Journal of marketing communications
112
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
111
CESifo Working Paper Series
100
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
Discussion paper series / IZA
98
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
93
Springer eBook Collection
93
Management science : journal of the Institute for Operations Research and the Management Sciences
89
Tourism management : research, policies, practice
87
Information systems research : ISR
86
International journal of hospitality management
86
International journal of electronic marketing and retailing : IJEMR
85
IZA Discussion Paper
84
Technological forecasting & social change : an international journal
84
Journal of internet commerce
78
Journal of promotion management : innovations in planning and applied research
76
Working Paper
73
Electronic commerce research
66
International journal of advertising : the quarterly review of marketing communications
66
Working paper
66
Cogent business & management
65
Discussion paper
64
Business horizons
63
CIRCLE Electronic Working Paper Series
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ECONIS (ZBW)
69
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1
Editorial: How to get great research cited
Lindgreen, Adam
;
Di Benedetto, C. Anthony
;
Brodie, …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. A1-A7
Persistent link: https://www.econbiz.de/10012288739
Saved in:
2
The use of web analytics for digital marketing performance measurement
Järvinen, Joel
;
Karjaluoto, Heikki
- In:
Industrial marketing management : the international …
50
(
2015
),
pp. 117-127
Persistent link: https://www.econbiz.de/10011411711
Saved in:
3
How social media applications affect B2B communication and improve business performance in SMEs
Wang, William Yu Chung
;
Pauleen, David J.
;
Tingting, Zhang
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 4-14
Persistent link: https://www.econbiz.de/10011478701
Saved in:
4
Tensions and ties in social media networks : towards a model of understanding business relationship development and business performance enhancement through the use of LinkedIn
Quinton, Sarah
;
Wilson, Damien
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 15-24
Persistent link: https://www.econbiz.de/10011478704
Saved in:
5
Perspectives on social media ant its use by key account managers
Lacoste, Sylvie
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 33-43
Persistent link: https://www.econbiz.de/10011478714
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6
The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities
Wang, Yichuan
;
Hsiao, Shih-Hui
;
Yang, Zhiguo
;
Hajli, Nick
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 56-70
Persistent link: https://www.econbiz.de/10011478717
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7
The use of social media in sales : individual and organizational antecedents, and the role of customer engagement in social media
Guesalaga, Rodrigo
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 71-79
Persistent link: https://www.econbiz.de/10011478719
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8
Usability perspective on social media sites' adoption in the B2B context
Lacka, Ewelina
;
Chong, Alain Yee Loong
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 80-91
Persistent link: https://www.econbiz.de/10011478722
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9
B2B social media semantics : analysing multimodal online meanings in marketing conversations
Mehmet, Mehmet I.
;
Clarke, Rodney J.
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 92-106
Persistent link: https://www.econbiz.de/10011478725
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10
Identity construction through role and network position
Purchase, Sharon
;
DaSilva Rosa, Raymond
;
Schepis, Daniel
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 164-175
Persistent link: https://www.econbiz.de/10011478786
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