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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing and consumer services"
~person:"Dawes, John"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"Einzelhandel"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"brand personality"
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Customer satisfaction
Einzelhandel
Markenartikel
Mode
Online retailing
brand personality
Consumer behaviour
25
Konsumentenverhalten
25
Brand management
16
Markenführung
16
Brand image
14
Markenimage
14
Brand
11
Beziehungsmarketing
7
Relationship marketing
7
Luxury goods
6
Luxusgüter
6
Advertising effects
5
Dienstleistungsqualität
5
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5
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4
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Online-Handel
3
Product Placement
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3
brand attitude
3
Airline
2
Customer engagement
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Dawes, John
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Ko, Eunju
12
Pantano, Eleonora
11
Prentice, Catherine
11
Park, Jungkun
9
Quach, Sara
9
Klaus, Philipp
8
Lombart, Cindy
8
Mortimer, Gary
8
Baier, Daniel
7
Gázquez-Abad, Juan Carlos
7
Jebarajakirthy, Charles
7
Louis, Didier
7
Paul, Justin
7
Sands, Sean
7
Söderlund, Magnus
7
Dhir, Amandeep
6
Islam, Tahir
6
Thaichon, Park
6
Trinh, Giang
6
Anselmsson, Johan
5
Das, Gopal
5
Elms, Jonathan
5
Khan, Imran
5
Kim, Kyung Hoon
5
Ladhari, Riadh
5
Martínez-López, Francisco J.
5
Molinillo, Sebastian
5
Park, Eunil
5
Talwar, Shalini
5
Aiello, Gaetano
4
Baumann, Chris
4
Borges, Adilson
4
Cheah, Jun-Hwa
4
Chun, Eunha
4
Dennis, Charles
4
Duan, Yongrui
4
Dwivedi, Yogesh Kumar
4
Fazal-e-Hasan, Syed
4
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International journal of advertising : the quarterly review of marketing communications
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing and consumer services
Journal of business research : JBR
7
Journal of promotion management : innovations in planning and applied research
5
Cogent business & management
4
Journal of retailing
4
Australasian marketing journal
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail & distribution management
3
ERIM report series research in management
2
International journal of consumer studies
2
International journal of hospitality management
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of promotion management : JPM
2
The journal of brand management : an international journal
2
The service industries journal
2
Cutting edge international research
1
Die Betriebswirtschaft, DBW-Depot
1
E-business : state of the art of ICT based challenges and solutions
1
EuroMed journal of business
1
European journal of marketing : EJM
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of strategic e-business management
1
International journal of business performance management
1
International journal of electronic commerce : IJEC
1
International journal of market research
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of advertising
1
Journal of advertising research
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of electronic commerce research : JECR
1
Journal of hospitality marketing & management
1
Journal of marketing
1
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ECONIS (ZBW)
22
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1
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
2
Enhancing
brand
coolness through perceived luxury values : insight from luxury
fashion
brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
3
The effect of benign and malicious envies on desire to buy luxury
fashion
items
Loureiro, Sandra Maria Correia
;
Plaza, Maria Alejandra …
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012132290
Saved in:
4
Luxury
fashion
games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
5
How to reduce perceived risk when buying online : the interactions between intangibility, product knolwedge,
brand
familarity, privacy and security concerns
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
;
Richard, …
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 619-629
Persistent link: https://www.econbiz.de/10010388516
Saved in:
6
Service
brand
coolness in the construction of
brand
loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
7
Brand
placement repetition in a fictional text
Avramova, Yana R.
;
Pelsmacker, Patrick de
;
Dens, Nathalie
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 38-59
Persistent link: https://www.econbiz.de/10011687876
Saved in:
8
Does poor fit always lead to negative evaluations? : extension advertising and perceived
brand
quality
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
International journal of advertising : the quarterly …
35
(
2016
)
3
,
pp. 465-485
Persistent link: https://www.econbiz.de/10011567066
Saved in:
9
Consumer response to price changes in higher-priced brands
Huang, Ava
;
Dawes, John
;
Lockshin, Larry
;
Greenacre, Luke
- In:
Journal of retailing and consumer services
39
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011747691
Saved in:
10
A comparison of
brand
loyalty between on the go and take-home consumption purchases
Trinh, Giang
;
Dawes, John
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012171841
Saved in:
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