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~isPartOf:"International journal of business information systems : IJBIS"
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International journal of business information systems : IJBIS
SpringerLink / Bücher
1,541
Journal of business research : JBR
609
Springer eBook Collection
382
Journal of retailing and consumer services
363
Gabler Edition Wissenschaft
320
Springer eBook Collection / Business and Economics
320
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
287
Technological forecasting & social change : an international journal
281
International journal of internet marketing and advertising : IJIMA
264
Research
254
Information systems research : ISR
200
Europäische Hochschulschriften / 5
195
Lehrbuch
189
Marketing science
180
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
178
Tourism management : research, policies, practice
170
Journal of management information systems : JMIS
164
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
156
Management science : journal of the Institute for Operations Research and the Management Sciences
154
Journal of advertising research
142
International journal of hospitality management
140
Electronic commerce research
139
International journal of advertising : the review of marketing communications
131
Journal of marketing communications
129
Industrial marketing management : the international journal for industrial and high-tech firms
128
Psychology & marketing
127
International journal of electronic marketing and retailing : IJEMR
122
Journal of internet commerce
120
Business horizons
117
essentials
117
Journal of promotion management : innovations in planning and applied research
104
Gabler Research
103
Journal of travel and tourism marketing
103
Journal of electronic commerce research : JECR
98
Management information systems : mis quarterly
98
Journal of marketing management : MM
96
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
93
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
93
International journal of electronic commerce : IJEC
91
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ECONIS (ZBW)
126
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1
Examining beliefs, values and attitudes towards social media advertisements : results from India
Natarajan, Thamaraiselvan
;
Balakrishnan, Janarthanan
; …
- In:
International journal of business information systems : …
20
(
2015
)
4
,
pp. 427-454
Persistent link: https://www.econbiz.de/10011448122
Saved in:
2
Social media marketing impact on the purchase intention of millennials
Pandey, Ashutosh
;
Sahu, Rajendra
;
Dash, Manoj Kumar
- In:
International journal of business information systems : …
28
(
2018
)
2
,
pp. 147-162
Persistent link: https://www.econbiz.de/10011882760
Saved in:
3
Social commerce adoption research from the consumer context : a literature review
Abed, Salma S.
;
Dwivedi, Yogesh Kumar
;
Williams, Michael D.
- In:
International journal of business information systems : …
25
(
2017
)
4
,
pp. 510-525
Persistent link: https://www.econbiz.de/10011805270
Saved in:
4
Search engine marketing and customer relationship management within a social media environment
Smith, Alan D.
- In:
International journal of business information systems : …
22
(
2016
)
2
,
pp. 181-210
Persistent link: https://www.econbiz.de/10011610178
Saved in:
5
The role of social platforms in establishing brand awareness for B2C e-commerce : empirical study
Al-Dwairi, Radwan Moh'd
;
Harb, Yousra
;
Shehabat, Issa
- In:
International journal of business information systems : …
33
(
2020
)
4
,
pp. 488-504
Persistent link: https://www.econbiz.de/10012199474
Saved in:
6
How do YouTubers make money? : a lesson learned from the most subscribed YouTuber channels
Han, Bo
- In:
International journal of business information systems : …
33
(
2020
)
1
,
pp. 132-143
Persistent link: https://www.econbiz.de/10012172500
Saved in:
7
Application of the stimuli-organism-response framework to factors influencing social commerce intentions among social network users
Dashti, Mehdi
;
Sanayei, Ali
;
Dolatabadi, Hossein Rezaei
; …
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 177-202
Persistent link: https://www.econbiz.de/10012037771
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8
Role of electronic word of mouth on purchase intention
Aslam, Wajeeha
;
Farhat, Kashif
;
Arif, Imtiaz
- In:
International journal of business information systems : …
30
(
2019
)
4
,
pp. 411-426
Persistent link: https://www.econbiz.de/10012059446
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9
"From information to interaction" : website and social media usage and trends in top Indian higher education institutions
Tripathi, Rakhi
- In:
International journal of business information systems : …
29
(
2018
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10011980216
Saved in:
10
Identifying the causal relationship between social media content of a Bollywood movie and its box-office success : a text mining approach
Bhattacharjee, Biplab
;
Sridhar, Amulyashree
;
Dutta, Anirban
- In:
International journal of business information systems : …
24
(
2017
)
3
,
pp. 344-368
Persistent link: https://www.econbiz.de/10011754757
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