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Antecedents and moderators of consumer adoption toward AR-enhanced virtual try-on technology : a stimulus-organism-response approach
Lee, Hanna; Xu, Yingjiao; Porterfield, Anne - In: International journal of consumer studies 46 (2022) 4, pp. 1319-1338
Persistent link: https://www.econbiz.de/10013328293
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How augmented reality media richness influences consumer behaviour
Amorim, Inês Pessoa de; Guerreiro, João Pedro Silva … - In: International journal of consumer studies 46 (2022) 6, pp. 2351-2366
Persistent link: https://www.econbiz.de/10013412497
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Virtual reality : a review and a new framework for integrated adoption
Fares, Omar H.; Aversa, Joseph; Lee, Seung Hwan Mark; … - In: International journal of consumer studies 48 (2024) 2, pp. 1-26
Persistent link: https://www.econbiz.de/10014531682
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Digital touch in sponsorship : getting closer to the brand through virtual reality
Petit, Olivia; Lorey, Thierry; Dosquet, Frédéric - In: International journal of consumer studies 47 (2023) 5, pp. 1758-1771
Persistent link: https://www.econbiz.de/10014335634
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Consumer value of virtual music festivals
Gallarza, Martina G.; Tubillejas-Andrés, Berta; … - In: International journal of consumer studies 47 (2023) 5, pp. 2012-2030
Persistent link: https://www.econbiz.de/10014335665
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Blurring of boundaries : consumer self-narratives in digital virtual leisure
Susilo, Tifani; Mathews, Shane; Luck, Edwina; Martin, Brett - In: International journal of consumer studies 48 (2024) 2, pp. 1-22
Persistent link: https://www.econbiz.de/10014531486
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The development of 3-D visualization technology : the potential impact on interior design and its consumers
Lee, Seunghae - In: International journal of consumer studies 33 (2009) 5, pp. 611-617
Persistent link: https://www.econbiz.de/10003885826
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A cross-national study of the ecolotgical worldview of senior consumers
Sudbury-Riley, Lynn; Hofmeister-Toth, Agnes; … - In: International journal of consumer studies 38 (2014) 5, pp. 500-509
Persistent link: https://www.econbiz.de/10010517760
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Effects of institutions on ecological attitudes and behaviour of consumers in a developing Asian country : the case of the Philippines
Martinez, Carmelita P.; Castaneda, Marigold G.; Marte, … - In: International journal of consumer studies 39 (2015) 6, pp. 575-585
Persistent link: https://www.econbiz.de/10011418902
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Public face and private thrift in Chinese consumer behaviour
Lin, Li; Xi, Dong; Lueptow, Richard M. - In: International journal of consumer studies 37 (2013) 5, pp. 538-545
Persistent link: https://www.econbiz.de/10009792195