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~isPartOf:"International journal of hospitality management"
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Brand management
103
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Consumer behaviour
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International journal of hospitality management
Journal of business research : JBR
751
The journal of brand management : an international journal
568
Journal of marketing research : JMR
453
SpringerLink / Bücher
453
The journal of product & brand management
386
Journal of retailing and consumer services
305
Journal of marketing
277
Journal of the Academy of Marketing Science
201
Journal of marketing management : MM
199
Industrial marketing management : the international journal for industrial and high-tech firms
195
European journal of marketing : EJM
176
European Journal of Marketing
167
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
157
Overseas business reports : OBR
155
Jahrbuch der Absatz- und Verbrauchsforschung
147
Marketing theory
143
Journal of advertising research
137
Psychology & marketing
137
International journal of market research : JMRS ; the journal of the Market Research Society
135
Qualitative market research : an international journal
133
Journal of strategic marketing
129
Journal of Product & Brand Management
128
Marketing intelligence & planning
127
Marketing letters : a journal of research in marketing
124
Marketing : ZFP ; journal of research and management
123
Springer eBook Collection
118
Journal of retailing
116
Journal of marketing communications
112
Strategic Direction
110
Asia Pacific journal of marketing and logistics
109
Journal of historical research in marketing
109
Springer eBook Collection / Business and Economics
102
Gabler Edition Wissenschaft
97
Marketing Intelligence & Planning
97
Journal of macromarketing : examining the interactions among markets, marketing, and society
96
The IUP journal of brand management : IJBRM
92
The marketing review
89
Innovatives Markenmanagement
86
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
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ECONIS (ZBW)
110
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110
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1
Customer brand co-creation behavior and brand sincerity through CSR interactivity : the role of psychological implications in service-dominant logic
Sung, Kyongsik
;
Lee, Seoki
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013482908
Saved in:
2
Co-creating value in hotels using mobile devices : a conceptual model with empirical validation
Morosan, Cristian
;
DeFranco, Agnes
- In:
International journal of hospitality management
52
(
2016
),
pp. 131-142
Persistent link: https://www.econbiz.de/10011442848
Saved in:
3
Customer acceptance of four types of hospitality value propositions
Shulga, Lenna V.
;
Busser, James A.
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012241949
Saved in:
4
From goods-service logic to a memory-dominant logic : business logic evolution and application in hospitality
Harrington, Robert J.
;
Hammond, Rhonda K.
;
Ottenbacher, …
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 252-260
Persistent link: https://www.econbiz.de/10011981996
Saved in:
5
The influence of collectivism in restaurant selection : a sentence completion experiment
Magnini, Vincent P.
- In:
International journal of hospitality management
29
(
2010
)
1
,
pp. 191-193
Persistent link: https://www.econbiz.de/10003964259
Saved in:
6
An untapped gold mine? : exploring the potential of market basket analysis to grow hotel revenue
Solnet, David
;
Boztuğ, Yasemin
;
Dolnicar, Sara
- In:
International journal of hospitality management
56
(
2016
),
pp. 119-125
Persistent link: https://www.econbiz.de/10011521743
Saved in:
7
Measuring spa-goers' preferences : a conjoint analysis approach
Kucukusta, Deniz
;
Guillet, Basak Denizci
- In:
International journal of hospitality management
41
(
2014
),
pp. 115-124
Persistent link: https://www.econbiz.de/10010403059
Saved in:
8
BayesRec : personalize search ranking with customer attribute-level willingness-to-pay using heterogeneous booking choice data
Prakash, P. K. S.
;
Gandhi, Naman
;
Jain, Shubham
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012495113
Saved in:
9
Strategic application of events
Crowther, Phil
- In:
International journal of hospitality management
29
(
2010
)
2
,
pp. 227-235
Persistent link: https://www.econbiz.de/10003971413
Saved in:
10
The effects of customers’ perceptions of brand personality in casual theme restaurants
Kim, Dohee
;
Magnini, Vincent P.
;
Singal, Manisha
- In:
International journal of hospitality management
30
(
2011
)
2
,
pp. 448-458
Persistent link: https://www.econbiz.de/10008908363
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