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~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
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Arzneimittel
79
Pharmaceuticals
79
Pharmaceutical industry
36
Pharmaindustrie
36
Consumer behaviour
21
Konsumentenverhalten
21
Advertising effects
19
Werbewirkung
19
Advertising
16
Direct marketing
16
Direktmarketing
16
Werbung
16
Physicians
14
Ärzte
14
Arzneimittelmarkt
13
Pharmaceutical market
13
Brand
9
USA
9
United States
9
Markenartikel
8
Gesundheitsversorgung
7
Health care
7
Pharmacology
7
Pharmakologie
7
Elderly people
6
Generic drugs
6
Generika
6
Ältere Menschen
6
Beziehungsmarketing
5
Brand management
5
Direct-to-consumer advertising
5
Gesundheitswesen
5
Health care system
5
Markenführung
5
Marketing management
5
Marketingmanagement
5
Pharmaceutical marketing
5
Relationship marketing
5
Confidence
4
Gesundheitskosten
4
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77
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79
Aufsatz in Zeitschrift
79
Collection of articles of several authors
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Mehrbändiges Werk
2
Multi-volume publication
2
Sammelwerk
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English
79
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Mukherjee, Avinandan
4
Alkhateeb, Fadi M.
2
Bebber, Robert J.
2
Fiedler, Beth Ann
2
Huh, Jisu
2
Iacocca, Kathleen
2
Ju, Ilwoo
2
Kalyanaram, Gurumurthy
2
Lee-Wingate, Sooyeon Nikki
2
Mackert, Michael
2
Xie, Ying
2
Yu, Yu
2
Zhao, Yao
2
Abernathy, Ty
1
Adams-Price, Carolyn
1
Ahmad, Niaz
1
Ali Shah, Syed Zulfiqar
1
Araujo, Clecio Falcao
1
Ashill, Nicholas J.
1
Athavale, Amod S.
1
Awan, Muhammad Usman
1
Baidoo, Patricia
1
Ball, Jennifer
1
Banahan, Benjamin F., III
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Bitar, Rema
1
Blackwell, Steven A.
1
Boudewyns, Vanessa
1
Bovell, Leah
1
Bredenkamp, Jhandré
1
Brooksbank, Roger
1
Browe, Christopher
1
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International journal of pharmaceutical and healthcare marketing : IJPHM
NBER working paper series
876
Working paper / National Bureau of Economic Research, Inc.
729
NBER Working Paper
714
Discussion paper series / IZA
389
Journal of health economics
304
Insurance / Mathematics & economics
235
Health economics
214
IZA Discussion Paper
209
IZA Discussion Papers
207
CESifo working papers
181
The European journal of health economics : HEPAC ; health economics in prevention and care
153
Working paper
144
Discussion papers / CEPR
125
CESifo Working Paper
99
Risks : open access journal
93
The American economic review
86
Discussion paper / The Pensions Institute, Cass Business School, City University
84
Applied economics
82
Demographic Research
79
Health affairs : at the intersection of health, health care, and policy
76
MPIDR working papers
76
Population and development review
74
Discussion paper / Centre for Economic Policy Research
73
The journal of risk and insurance : the journal of the American Risk and Insurance Association
72
Demography : a publication of the Population Association of America ; the statistical study of human populations
70
Applied economics letters
66
Policy research working paper : WPS
65
CESifo Working Paper Series
63
Journal of economic behavior & organization : JEBO
62
Working Paper
60
Research paper
59
Social Science & Medicine
59
Economics letters
58
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
57
Health marketing quarterly
55
Journal of public economics
55
Journal of population economics
53
Working Papers / eSocialSciences
51
Health economics review
50
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ECONIS (ZBW)
79
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1
Off-label
drug
use : price analysis for Avastin® in ophthalmology
Michels, Stephan
;
Kurz-Levin, Malaika
;
Schmitz, Christian
- In:
International journal of pharmaceutical and healthcare …
3
(
2009
)
1
,
pp. 59-73
Persistent link: https://www.econbiz.de/10003929674
Saved in:
2
Health beliefs related to willingness to accept treatment of pain with potentially addictive drugs
Marshall, Kimball P.
;
Micich, Lisa A.
;
Cosby, Arthur G.
- In:
International journal of pharmaceutical and healthcare …
4
(
2010
)
1
,
pp. 9-20
Persistent link: https://www.econbiz.de/10008648900
Saved in:
3
Cost of medical detoxification among
drug
and alcohol users in a private Texas hospital
Coustasse, Alberto
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
2
,
pp. 134-142
Persistent link: https://www.econbiz.de/10003929459
Saved in:
4
Consumer perceptions of product-claim versus help-seeking direct-to-consumer advertising
Lee-Wingate, Sooyeon Nikki
;
Xie, Ying
- In:
International journal of pharmaceutical and healthcare …
4
(
2010
)
3
,
pp. 232-246
Persistent link: https://www.econbiz.de/10008667685
Saved in:
5
The order of entry effect in prescription (Rx) and over-the-counter (OTC) pharmaceutical drugs
Kalyanaram, Gurumurthy
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
1
,
pp. 35-46
Persistent link: https://www.econbiz.de/10003929423
Saved in:
6
Crisis management in
pharmaceuticals
: evidence from Greece
Priporas, Constantinos-Vasilios
;
Vangelinos, George
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
2
,
pp. 88-102
Persistent link: https://www.econbiz.de/10003929446
Saved in:
7
Consumer attitudes toward pharmaceutical direct-to-consumer advertising : an empirical study and the role of income
Joseph, Mathew
;
Spake, Deborah F.
;
Finney, Zachary
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
2
,
pp. 117-133
Persistent link: https://www.econbiz.de/10003929457
Saved in:
8
Effects of diabetes, patient age, and health insurance provider on the number of drugs ordered or provided per physician visit in the USA
Pontes, Manuel C. F.
;
Pontes, Nancy M. H.
;
Tashiro, Sanae
; …
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
2
,
pp. 143-153
Persistent link: https://www.econbiz.de/10003929464
Saved in:
9
Insights into public preferences for pharmaceutical funding
Whitty, Jennifer A.
;
Rundle-Thiele, Sharyn R.
; …
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
3
,
pp. 216-234
Persistent link: https://www.econbiz.de/10003929481
Saved in:
10
Electronic detailing (e-detailing) of
pharmaceuticals
to physicians : a review
Alkhateeb, Fadi M.
;
Doucette, William R.
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
3
,
pp. 235-245
Persistent link: https://www.econbiz.de/10003929482
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