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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Chae, Heeju"
~person:"Choi, Tsan-Ming"
~person:"Ghaffar, Abdul"
~person:"Handayani, Putu Wuri"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Verhoef, Peter C."
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Retail trade"
~subject:"brand personality"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
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Customer satisfaction
Dienstleistungsqualität
Konsumentenverhalten
Markenartikel
Mode
Online retailing
Retail trade
brand personality
Consumer behaviour
6
Beziehungsmarketing
4
Relationship marketing
4
Distribution channel
3
Vertriebsweg
3
Customer relationship management
2
E-commerce
2
Einzelhandel
2
Electronic Commerce
2
Online-Handel
2
Bio-Lebensmittel
1
Catalog shopping
1
Cluster analysis
1
Clusteranalyse
1
Cognitive schemas
1
Customer Effort Score
1
Customer feedback metrics
1
Customer retention
1
Customer shopping journey
1
Direct mailings
1
Direct marketing
1
Direktmarketing
1
Distance selling
1
Distanzhandel
1
Estimation
1
Firm performance
1
Internet
1
Kundenbindung
1
Kundenbindungsprogramm
1
Kundenzufriedenheit
1
Ladengestaltung
1
Latent class modeling
1
Loyalty program
1
Market segmentation
1
Marketing management
1
Marketingmanagement
1
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6
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Article in journal
Fallstudie
Aufsatz in Zeitschrift
6
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English
6
Author
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Chae, Heeju
Choi, Tsan-Ming
Ghaffar, Abdul
Handayani, Putu Wuri
Laroche, Michel
Loureiro, Sandra Maria Correia
Verhoef, Peter C.
Gijsbrechts, Els
9
Warlop, Luk
9
Bijmolt, Tammo H. A.
5
Clement, Michel
5
Neslin, Scott A.
5
Pauwels, Koen
5
Dekimpe, Marnik G.
4
Geuens, Maggie
4
Sattler, Henrik
4
Chan, Eugene Y.
3
Coulter, Robin A.
3
Gedenk, Karen
3
Grinstein, Amir
3
Haan, Evert de
3
Homburg, Christian
3
Kamakura, Wagner A.
3
Keh, Hean Tat
3
Lilien, Gary L.
3
Mahajan, Vijay
3
Natter, Martin
3
Prasad, Ashutosh
3
Price, Linda L.
3
Steenkamp, Jan-Benedict E. M.
3
Strizhakova, Yuliya
3
Ailawadi, Kusum L.
2
Bowman, Douglas
2
Campo, Katia
2
Chark, Robin
2
Choi, Jungsil
2
Cornelissen, Gert
2
Cornelißen, Markus
2
De Angelis, Matteo
2
Deleersnyder, Barbara
2
Dewitte, Siegfried
2
Diamantopoulos, Adamantios
2
Emrich, Oliver
2
Ewijk, Bernadette J. van
2
Fitzsimons, Gavan J.
2
Forehand, Mark R.
2
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Published in...
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
37
Journal of retailing and consumer services
14
International journal of production economics
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : innovations in planning and applied research
7
Journal of retailing
7
Transportation research / E : an international journal
7
International journal of production research
5
Cogent business & management
4
International journal of hospitality management
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
4
Journal of promotion management : JPM
4
Journal of the Academy of Marketing Science
4
IEEE transactions on engineering management : EM
3
International journal of consumer studies
3
International journal of retail & distribution management
3
Journal of fashion marketing and management
3
Psychology & marketing
3
European journal of operational research : EJOR
2
International journal of advertising : the quarterly review of marketing communications
2
International marketing review
2
Journal of business ethics : JOBE
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of interactive marketing
2
Journal of marketing communications
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
The service industries journal
2
Tourism management : research, policies, practice
2
World review of entrepreneurship, management and sustainable development
2
Asia Pacific journal of marketing and logistics
1
Baltic journal of management
1
Decision sciences
1
Decision support systems : DSS ; the international journal
1
EuroMed journal of business
1
European management journal
1
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ECONIS (ZBW)
6
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1
The predictive ability of different customer feedback metrics for retention
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
2
,
pp. 195-206
Persistent link: https://www.econbiz.de/10011337502
Saved in:
2
Reward redemption effects in a loyalty program when customers choose how much and when to redeem
Dorotic, Matilda
;
Verhoef, Peter C.
;
Fok, Dennis
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 339-355
Persistent link: https://www.econbiz.de/10011280204
Saved in:
3
Willingness to pay for organic products : differences between virtue and vice foods
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
3
,
pp. 167-180
Persistent link: https://www.econbiz.de/10009376054
Saved in:
4
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
5
The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
Saved in:
6
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
Saved in:
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