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Differences in motives and points of attachment by season ticket status : a case study of ACHA
Lee, Donghun; Trail, Galen T.; Anderson, Dean F. - In: International journal of sport management and marketing … 5 (2009) 1/2, pp. 132-150
Persistent link: https://www.econbiz.de/10003816843
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Online destination marketing: maximising the tourism potential of a sports event
Devine, Adrian; Bolan, Peter; Devine, Frances - In: International journal of sport management and marketing … 7 (2010) 1/2, pp. 58-75
Persistent link: https://www.econbiz.de/10003937863
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In a peek fitness condition? : the Danish elite sports model in an international perspective: managerial efficiency and best practice in achieving international sporting success
Storm, Rasmus K.; Nielsen, Klaus - In: International journal of sport management and marketing … 7 (2010) 1/2, pp. 104-118
Persistent link: https://www.econbiz.de/10003937870
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An appraisal of stock car racing's economic and geographic development in North America : NASCAR as flexible accumulation
Edwards, Michael B.; Alderman, Derek H.; Estes, Steven G. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 160-179
Persistent link: https://www.econbiz.de/10008650619
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Event effectiveness : analysing the perceptions of key stakeholders of the Lexmark Indy 300/Champ Car Event, Gold Coast
Nguyen, Sheila N.; Menzies, Jane L. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 106-130
Persistent link: https://www.econbiz.de/10008650621
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Winston/NEXTEL Cup : the triumph of the spectacle
McTeer, William G.; White, Philip G. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 93-105
Persistent link: https://www.econbiz.de/10008650622
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Influences on event attendance decisions for stock car automobile racing fans
Roy, Donald P.; Goss, Benjamin D.; Jubenville, Colby B. - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 73-92
Persistent link: https://www.econbiz.de/10008650623
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Show car activation : a practitioner's recommendation for increasing brand equity
Dodds, Mark - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 49-56
Persistent link: https://www.econbiz.de/10008650625
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A demographic and behavioural profile and comparison of customers attending Grand-Am, IndyCar and NASCAR weekends at Watkins Glen International
DePerno, Daniel; Heisey, Kevin; Han, Peter; Bahng, Chang-ki - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 30-48
Persistent link: https://www.econbiz.de/10008650626
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Building a fan community through the folklore of NASCAR
Amato, Christie H.; Bodkin, Charles D.; Peters, Cara - In: International journal of sport management and marketing … 8 (2010) 1/2, pp. 5-20
Persistent link: https://www.econbiz.de/10008650628