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The relationship between country-of-origin image and brand image as drivers of purchase intentions : a test of alternative perspectives
Diamantopoulos, Adamantios; Schlegelmilch, Bodo B.; … - In: International marketing review 28 (2011) 5, pp. 508-524
Persistent link: https://www.econbiz.de/10009305308
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Consumer animosity: a literature review and a reconsideration of its measurement
Riefler, Petra; Diamantopoulos, Adamantios - In: International marketing review 24 (2007) 1, pp. 87
Persistent link: https://www.econbiz.de/10007609477
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Towards an understanding of cross-national similarities and differences in export information utilization: A perceptual mapping approach
Diamantopoulos, Adamantios; Souchon, Anne L.; Durden, … - In: International marketing review 20 (2003) 1, pp. 17-43
Persistent link: https://www.econbiz.de/10006258459
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Viewpoint - Export performance measurement: Reflective versus formative indicators
Diamantopoulos, Adamantios - In: International marketing review 16 (1999) 6, pp. 444-457
Persistent link: https://www.econbiz.de/10006293527
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Number 2 - Export information acquisition modes: Measure development and validation
Souchon, Anne L.; Diamantopoulos, Adamantios - In: International marketing review 16 (1999) 2-3, pp. 143-168
Persistent link: https://www.econbiz.de/10006297991
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The EU as superordinate brand origin : an entitativity perspective
Diamantopoulos, Adamantios; Herz, Marc; … - In: International marketing review 34 (2017) 2, pp. 183-205
Persistent link: https://www.econbiz.de/10011673989
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Applying reactance theory to study consumer responses to COVID restrictions : a note on model specification
Matarazzo, Michela; Diamantopoulos, Adamantios - In: International marketing review 40 (2023) 5, pp. 894-905
Persistent link: https://www.econbiz.de/10014470100
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"Buy local" campaigns in times of crisis : insights from reactance theory
Matarazzo, Michela; Diamantopoulos, Adamantios; Raff, … - In: International marketing review 40 (2023) 7, pp. 45-78
Persistent link: https://www.econbiz.de/10014470399
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The relationship between country-of-origin image and brand image as drivers of purchase intentions: A test of alternative perspectives
Diamantopoulos, Adamantios; Schlegelmilch, Bodo; … - In: International marketing review 28 (2011) 5, pp. 508-525
Persistent link: https://www.econbiz.de/10009286453
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Consumer xenocentrism when domestic products are better
Amonrat Thoumrungroje; Diamantopoulos, Adamantios; … - In: International marketing review 41 (2024) 2, pp. 490-513
Persistent link: https://www.econbiz.de/10014524892