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Competitiveness and marketing strategies of foreign companies in Eastern Europe : empirical evidence from Finnish and Austrian companies
Larimo, Jorma; Nieminen, Jarmo; Springer, Reiner - In: Journal of East European management studies : JEEMS 7 (2002) 4, pp. 348-372
Persistent link: https://www.econbiz.de/10001715459
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Competitiveness and marketing strategies of foreign companies in Eastern Europe : empirical evidence from Finnish and Austrian companies
Larimo, Jorma; Nieminen, Jarmo; Springer, Reiner - In: Journal of East European management studies : JEEMS 7 (2002) 4, pp. 348-372
survey inclu-ding 139 Finnish and 97 Austrian companies active in CEE and confirms: Competition in CEE is intensifying but …Forschungen über das Marketing in Mittel- und Osteuropa (MOE) haben seit Beginn der Transformation 1989 zugenommen. In … Befragung von 139 finnischen und 97 österreichischen Unternehmen mit Aktivitäten in MOE und zeigt: Hauptkonkurrenten der …
Persistent link: https://www.econbiz.de/10010191103
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The internationalization of Austrian firms in Central and Eastern Europe
Ninan, Schien; Puck, Jonas - In: Journal of East European management studies : JEEMS 15 (2010) 3, pp. 237-259
Persistent link: https://www.econbiz.de/10008688599
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Ownership and market entry mode choices of emerging country multinationals in a transition country : evidence from Turkish multinationals in Romania
Anil, Ibrahim; Tatoğlu, Ekrem; Ozkasap, Gaye - In: Journal of East European management studies : JEEMS 19 (2014) 4, pp. 413-452
diese Studie auf die Erklärung der Eigentums- und Markteintrittsstrategien von multinationalen Unternehmen (MNU) noch …
Persistent link: https://www.econbiz.de/10011298581
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Determinants of foreign direct investment ownership mode choice : evidence from Nordic investments in Central and Eastern Europe
Larimo, Jorma; Arslan, Ahmad - In: Journal of East European management studies : JEEMS 18 (2013) 2, pp. 232-263
Unternehmen in Mittel- und Osteuropa, basierend auf drei zentralen theoretischen Paradigmen, nämlich der Transaktionskostentheorie … Unternehmen aus den vier nordischen Ländern in Mittel- und Osteuropa zwischen 1990 und 2007 ergab, dass die Wahrscheinlichkeit der …
Persistent link: https://www.econbiz.de/10009746387
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The internationalization of Austrian firms in Central and Eastern Europe
Ninan, Schien; Puck, Jonas - In: Journal of East European management studies : JEEMS 15 (2010) 3, pp. 237-259
We test and expand the Uppsala model with a sample of 109 Austrian companies active in the CEE region, representing 1 …
Persistent link: https://www.econbiz.de/10009785807
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Subsidiary autonomy in transition economies : Italian SMEs in Central and Eastern European countries
Pisoni, Alessia; Fratocchi, Luciano; Onetti, Alberto - In: Journal of East European management studies : JEEMS 18 (2013) 3, pp. 336-370
72 italienischen Tochtergesellschaften (Klein- und Mittelunternehmen) in Mittel- und Osteuropa. Die Ergebnisse zeigen …
Persistent link: https://www.econbiz.de/10010126324
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Consequences of convergence : Western firm's FDI activities in Central and Eastern Europe at the dawning of EU-enlargement
Eckert, Stefan; Rossmeissl, Frank - In: Journal of East European management studies : JEEMS 10 (2005) 1, pp. 55-74
Comparing all kinds of market entry, foreign direct investment (FDI) appears to be the most appropriate mode of foreign market. So called Market seeking FDI can be differentiated into those activities primarily aiming to realise psychic market proximity and into those activities mainly...
Persistent link: https://www.econbiz.de/10010127557
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The outward direct Investment from CEECs : can their firms compete in the global market
Jaklič, Andreja; Svetličič, Marjan - In: Journal of East European management studies : JEEMS 8 (2003) 1, pp. 67-83
Der Artikel analysiert das jüngste Auftauchen von multinationalen Unternehmen (MNCs) aus mittel- und …
Persistent link: https://www.econbiz.de/10010189203
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Challenges of management in the COVID-19 reality
Wieczorek-Kosmala, Monika (ed.); Gurkov, Igorʹ B. (ed.);  … - 2022 - 1st edition
Persistent link: https://www.econbiz.de/10012796366