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The importance of self in brand love in consumer-luxury brand relationships
Rodrigues, Paula; Brandão, Amélia; Rodrigues, Clarinda - In: Journal of customer behaviour 17 (2018) 3, pp. 189-210
Persistent link: https://www.econbiz.de/10011982357
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An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction
Pérez, Andrea; Rodríguez del Bosque, Ignacio A. - In: Journal of business ethics : JOBE 129 (2015) 3, pp. 571-584
Persistent link: https://www.econbiz.de/10011295309
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How does the perceived ethicality of corporate services brands influence loyalty and positive word-of-mouth? : analyzing the roles of empathy, affective commitment, and perceived q...
Markovic, Stefan; Iglesias, Oriol; Singh, Jatinder Jit; … - In: Journal of business ethics : JOBE 148 (2018) 4, pp. 721-740
Persistent link: https://www.econbiz.de/10011844265
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Identity-relevant and instrumental drivers of love and investment intention in the customer-possession relationship
Doyle, James D. - In: Journal of customer behaviour 17 (2018) 1/2, pp. 75-98
Persistent link: https://www.econbiz.de/10011936144
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Organizational virtue and performance : an empirical study of customers and employees
Chun, Rosa - In: Journal of business ethics : JOBE 146 (2017) 4, pp. 869-881
Persistent link: https://www.econbiz.de/10011789555
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Who should apologize when an employee transgresses? : source effects on apology effectiveness
Hill, Krista M.; Boyd, David P. - In: Journal of business ethics : JOBE 130 (2015) 1, pp. 163-170
Persistent link: https://www.econbiz.de/10011312128
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Workplace guanxi : its dispositional antecedents and mediating role in the affectivity-job satisfaction relationship
Qingguo, Zhai; Lindorff, Margaret; Cooper, Brian - In: Journal of business ethics : JOBE 117 (2013) 3, pp. 541-551
Persistent link: https://www.econbiz.de/10010232660
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The two minds of the buyer : the difference in expectations and perceptions towards sales personnel in turbulent market contexts
Kuhnle, Jennifer C.; Caemmerer, Barbara; Mulki, Jay P. - In: Journal of customer behaviour 11 (2012) 2, pp. 167-179
Persistent link: https://www.econbiz.de/10009664024
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Reflections on emotional attachment to brands : brand romance and brand love
Patwardhan, Hemant; Balasubramanian, Siva Kumar - In: Journal of customer behaviour 12 (2013) 1, pp. 73-79
Persistent link: https://www.econbiz.de/10009758537
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Editorial essay: an extended, community focused, experiential framework for relationship marketing
Palmer, Adrian; Koenig-Lewis, Nicole - In: Journal of customer behaviour 8 (2009) 1, pp. 85-96
Persistent link: https://www.econbiz.de/10003819572