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Journal of business research : JBR
Journal of retailing and consumer services
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Fundamentals of marketing research ; Vol. 2
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The handbook of marketing research : uses, misuses, and future advances
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ECONIS (ZBW)
112
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1
A comparison of importance weights and willingness-to-pay measures derived from choice-based conjoint, constant sum scales and best-worst scaling
Louviere, Jordan J.
;
Islam, Towhidul
- In:
Journal of business research : JBR
61
(
2008
)
9
,
pp. 903-911
Persistent link: https://www.econbiz.de/10003730779
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2
Does customer sex influence the relationship between perceived quality and share of wallet?
Babakus, Emin
;
Yavas, Ugur
- In:
Journal of business research : JBR
61
(
2008
)
9
,
pp. 974-981
Persistent link: https://www.econbiz.de/10003731220
Saved in:
3
The customer-based corporate reputation scale : replication and short form
Walsh, Gianfranco
;
Beatty, Sharon E.
;
Shiu, Edward M. K.
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 924-930
Persistent link: https://www.econbiz.de/10003887547
Saved in:
4
Language influence in responses to questionnaires by bilingual respondents : a test of the Whorfian hypothesis
Richard, Marie-Odile
;
Toffoli, Roy
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 987-994
Persistent link: https://www.econbiz.de/10003887610
Saved in:
5
The role of conflict, culture, and myth in creating attitudinal commitment
Bodkin, Charles D.
;
Amato, Christie
;
Peters, Cara
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 1013-1019
Persistent link: https://www.econbiz.de/10003888177
Saved in:
6
Development of a scale to measure skepticism of social advertising among adolescents
Thakor, Mrugank V.
;
Goneau-Lessard, Karine
- In:
Journal of business research : JBR
62
(
2009
)
12
,
pp. 1342-1349
Persistent link: https://www.econbiz.de/10003900792
Saved in:
7
A comparison of reliability between telephone and web-based surveys
Braunsberger, Karin
;
Wybenga, Hans
;
Gates, Roger
- In:
Journal of business research : JBR
60
(
2007
)
7
,
pp. 758-764
Persistent link: https://www.econbiz.de/10003484237
Saved in:
8
Method issues in the measurement of relational norms
Blois, Keith J.
;
Ivens, Bjoern S.
- In:
Journal of business research : JBR
60
(
2007
)
5
,
pp. 556-565
Persistent link: https://www.econbiz.de/10003451524
Saved in:
9
Consideration of an expected future deal in assessing the value of a present deal : forward-looking bargain shopping
Kwon, Kyoung-nan
;
Schumann, David W.
;
Fairhurst, Ann
- In:
Journal of business research : JBR
63
(
2010
)
1
,
pp. 84-90
Persistent link: https://www.econbiz.de/10003909554
Saved in:
10
Impulse buying and variety seeking : a trait-correlates perspective
Sharma, Piyush
;
Sivakumaran, Bharadhwaj
;
Marshall, Roger
- In:
Journal of business research : JBR
63
(
2010
)
3
,
pp. 276-283
Persistent link: https://www.econbiz.de/10003959644
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