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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung"
~person:"Huber, Frank"
~person:"Laroche, Michel"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Cultural identity"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~subject:"Online retailing"
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Online retailing
Consumer behaviour
36
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9
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Huber, Frank
Laroche, Michel
Pelsmacker, Patrick de
Verhoef, Peter C.
Ko, Eunju
24
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
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6
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Journal of business research : JBR
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
15
Reihe: Marketing : MAR
10
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
ERIM report series research in management
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of retailing
6
Journal of marketing communications
5
Journal of retailing and consumer services
5
Gabler Edition Wissenschaft
4
International marketing review
4
Journal of business ethics : JOBE
4
Journal of electronic commerce research : JECR
4
Journal of the Academy of Marketing Science
4
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
The journal of brand management : an international journal
4
Journal of marketing
3
Marketing : ZFP ; journal of research and management
3
Marketing letters : a journal of research in marketing
3
Psychology & marketing
3
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
3
SpringerLink / Bücher
3
Die Betriebswirtschaft : DBW
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of interactive marketing
2
Marketing and multicultural diversity
2
Springer eBook Collection / Business and Economics
2
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Analyzing the cultural diversity of consumers in the global marketplace
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Classification - the ubiquitous challenge : proceedings of the 28th annual conference of the Gesellschaft für Klassifikation e.V., University of Dortmund, March 9 - 11, 2004 ; with 108 tables
1
Cross-cultural and critical perspectives on brands
1
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ECONIS (ZBW)
36
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1
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1
Die Erfassung der Markentreue im Automobilmarkt mit loglinearen Modellen
Bauer, Hans H.
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
23
(
1994
)
9
,
pp. 434-439
Persistent link: https://www.econbiz.de/10001169698
Saved in:
2
A test of the effects of competition on consumer
brand
selection processes
Laroche, Michel
- In:
Journal of business research : JBR
31
(
1994
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10001171342
Saved in:
3
Better together? : harnessing the power of
brand
placement through program sponsorship messages
Dens, Nathalie
;
Pelsmacker, Patrick de
;
Verhellen, Yann
- In:
Journal of business research : JBR
83
(
2018
),
pp. 151-159
Persistent link: https://www.econbiz.de/10011802515
Saved in:
4
Parental style and consumer socialization among adolescents : a cross-cultural investigation
Yang, Zhiyong
;
Kim, Chankon
;
Laroche, Michel
;
Lee, Hanjoon
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 228-236
Persistent link: https://www.econbiz.de/10010245289
Saved in:
5
Special issue: Impact of culture on marketing strategy
Laroche, Michel
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003887508
Saved in:
6
Acculturaton to the global consumer culture: scale development and research paradigm
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10003429512
Saved in:
7
Building and testing models of consumer purchase intention in competitive and multicultural environments
Teng, Lefa
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 260-268
Persistent link: https://www.econbiz.de/10003429514
Saved in:
8
Cross-cultural differences in crowd assessment
Pons, Frank
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 269-276
Persistent link: https://www.econbiz.de/10003429521
Saved in:
9
Brand
misconduct : consequences on consumer–
brand
relationships
Huber, Frank
;
Vollhardt, Kai
;
Matthes, Isabel
;
Vogel, …
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1113-1120
Persistent link: https://www.econbiz.de/10008696693
Saved in:
10
Special Issue: Advances in internet consumer behavior and marketing strategy
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1015-1110
Persistent link: https://www.econbiz.de/10008653665
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