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Guilt by association : heuristic risks for foreign brands during a product-harm crisis in China
Gao, Hongzhi; Knight, John G.; Zhang, Hongxia; Mather, … - In: Journal of business research : JBR 66 (2013) 8, pp. 1044-1051
Persistent link: https://www.econbiz.de/10009755360
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In governments we trust : a two-country Brexit field experiment on perceived uncertainty as mediator for consumer decisions
Braun, Erik; Zenker, Sebastian - In: Journal of business research : JBR 138 (2022), pp. 335-346
Persistent link: https://www.econbiz.de/10013197835
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How consumer confidence affects price conscious behavior : the roles of financial vulnerability and locus of control
Hampson, Daniel P.; Gong, Shiyang; Xie, Yi - In: Journal of business research : JBR 132 (2021), pp. 693-704
Persistent link: https://www.econbiz.de/10012581651
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Responsible and active brand personality : on the relationships with brand experience and key relationship constructs
Japutra, Arnold; Molinillo, Sebastian - In: Journal of business research : JBR 99 (2019), pp. 464-471
Persistent link: https://www.econbiz.de/10012023686
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Do CEOs' personal donations matter? : the impact of the CEO's personal donations on consumers' attitudes toward his/her company in China
Yin, Cheng-Yue; Bi, Nan; Yu, Hong-Yan - In: Journal of business research : JBR 100 (2019), pp. 184-195
Persistent link: https://www.econbiz.de/10012023793
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Should I stay or should I go? : the influence of managerial self-interest on foreign exit decisions
Tan, Qun; Sousa, Carlos M. P. - In: Journal of business research : JBR 168 (2023), pp. 1-14
Persistent link: https://www.econbiz.de/10014434818
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Can social support alleviate stress while shopping in crowded retail environments?
Lucia-Palacios, Laura; Pérez-López, Raúl; … - In: Journal of business research : JBR 90 (2018), pp. 141-150
Persistent link: https://www.econbiz.de/10011882006
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Effectiveness of corporate responses to brand crises : the role of crisis type and response strategies
Dutta, Sujay; Pulling, Chris - In: Journal of business research : JBR 64 (2011) 12, pp. 1281-1287
Persistent link: https://www.econbiz.de/10009382588
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Moving forward : the effectiveness of online apologies framed with hope on negative behavioural intentions in crises
Xiao, Yi; Cauberghe, Verolien; Hudders, Liselot - In: Journal of business research : JBR 109 (2020), pp. 621-636
Persistent link: https://www.econbiz.de/10012238140
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Managing the product-harm crisis in the digital era : the role of consumer online brand community engagement
Yuan, Denghua; Lin, Zhibin; Filieri, Raffaele; Liu, Ran; … - In: Journal of business research : JBR 115 (2020), pp. 38-47
Persistent link: https://www.econbiz.de/10012270822